Apple plans to invest an additional $100 billion into American manufacturing. The announcement is expected to take place alongside former President Donald Trump, showing a continued focus on strengthening the U.S. economy through tech partnerships.
Earlier this week, the White House hinted at a major manufacturing update. White House spokesperson Taylor Rogers later confirmed the news and said the plan fits with national efforts to bring manufacturing back to U.S. soil.
“Today’s announcement with Apple marks another step forward for our economy,” Rogers said. “It will strengthen supply chains and support national security.”
Tim Cook Will Join Trump at the Event
Apple CEO Tim Cook is expected to appear next to Trump during the announcement. While Apple has not shared full details yet, the investment will likely target factories, skilled jobs, and supply chain growth across the U.S.
This new pledge adds to Apple’s earlier commitments. In February, Apple confirmed a $500 billion investment in U.S. projects. That included expanding its Advanced Manufacturing Fund and operations in Houston, Texas.
However, analysts pointed out that the $500 billion included previous commitments. Apple had already pledged $350 billion in 2018 and another $430 billion in 2021.
Bigger Picture: Competition and Strategy
The announcement comes just hours after Trump revealed a separate $300 billion U.S. investment by semiconductor giant TSMC. Together, these moves show a rising trend: major companies want to build more at home.
Apple’s new plan reinforces its long-term strategy. The company is not only investing in infrastructure but also positioning itself for supply chain independence and stronger U.S. ties.
As global competition heats up, Apple’s local push may prove vital. Shorter, more reliable supply chains could protect product timelines and innovation—while also creating thousands of jobs.
