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Greenpeace creates mock Apple homepage



Apple is not Greenpeace's favorite computer company, as we all know (though I'm not sure what company Greenpeace actually likes, but that is a subject for a different blog). Continuing their 'Why must Apple sell poison' campaign Greenpeace has launched a site that parodies Apple.com. While this is a clever idea, I have to wonder why there is no Dell page. They explain that Dell has pretty good standards and that Apple would force them to be even better, but somehow I doubt that (the forcing bit, I know nothing of Dell's environmental record).

Ah, right, in their FAQ they say, 'No - this is not a campaign against Apple - it's a campaign to change Apple for the better,' and 'Apple should be setting the trend for a green future.' I just hope that Greenpeace isn't targeting a sexy computer company (probably the only computer company on the planet that can be called sexy) to get attention. I'm sure they are just concerned for us all.

[via Daring Fireball]

Apple is not Greenpeace's favorite computer company, as we all know (though I'm not sure what company Greenpeace actually likes, but that...
 

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Ben Rowe

As far as I can see, Greenpeace have been very clever with this campaign. Rather than their usual publicity stunts, they have tried to reach out to the creative Mac user to help discourage Apple from being so toxic. I just don't understand why Greenpeace has been critised so strongly for this.

The first computer manufacturer to start producing truly environmentally-friendly computers will no doubt do well in this market. Apple should go green because it is such a huge market-share opportunity. Simple as that.



October 30 2006 at 8:41 PM Report abuse rate up rate down Reply
Jacqueline

If given the chance wouldn't you want to be able to use a green computer? Greenpeace is bringing attention to Apple because they are known for being innovative. They know that Apple has the power to start a “revolution” of sorts for the computer industry. Apple fans should be supporting something that would put Apple way in front of the competition.

September 29 2006 at 4:12 PM Report abuse rate up rate down Reply
Bobeenz

Hey Fred,

"You can't have the level of technology we have today, and have it be 100% "eco-friendly" it's just a fact of life right now." True but these toxic chemicals are well known and disposal of these said chemicals, due to US law, have to be disposed of properly and thus cost a crap load of money. So these companies, Apple incl, send these items over seas where laws are lax and have slave labour to take care of the chemicals and their disposal. These people are poor and starving and certainly do not have any sort of HAZMAT training. Apple, Dell, M$, HP, etc all know this but still exploit it. This is where the root of their lack of caring lies. This is the whole point of GP as well as others bringing it up. It is our job as citizens to question authority and those companies which make billions off our hard earned cash. It is their duty to be caring and mindful of the environment. They do more damage to it in a month or two than an individual does in years. It really isn't an option but an obligation. Why does anyone here not stand up for those who are being exploited and the environment? Do they put possessions and consumerism before lives and the planet? If so how sad and they are precisely living the lives which a western society wishes us to live. To be docile consumers and not question authority.

September 28 2006 at 11:52 AM Report abuse rate up rate down Reply
Fred

Wow Joe, watch the idiot flame away. If you yourself admit that the investigation is "possibly flawed" then what exactly are you saying? That's like putting an innocent man in prison for murder, and then saying, "Well, we could be wrong, but at least somebody got put in prison." What the hell kind of logic is that? Nobody is disputing that toxic chemicals are in computers, we're just noting that singling out Apple is stupid. We all know it's because Apple is "Hip, and Trendy" that Greenpeace is even doing this. You can't have the level of technology we have today, and have it be 100% "eco-friendly" it's just a fact of life right now.

September 28 2006 at 8:28 AM Report abuse rate up rate down Reply
Buzz

Geez folks, calm down. I love Apple but no one is perfect. Greenpeace hugs trees no-doubt but they offer worth through differing opinions. Intolerance of other folks ideas is something we are against.

From Greenpeace's webpage - "Apple listens to the people who buy their product: it's one of the things we all love about them." - so they may have issues but they certainly don't 'hate' Apple (outright).

We all have ideas on how to make our nigh-perfect Macs better (otherwise shareware tweaks wouldn't exist). This is just another suggestion. With all suggestions, you can take 'em or leave 'em.

Peace,

Buzz
(I've been using Macs since the Mac Plus)

September 27 2006 at 11:30 PM Report abuse rate up rate down Reply
Bobeenz

Do yo uknow what goes into both LCD's and CRT's? How do you think a lot of companies deal with those old pieces of technology?

http://www.washingtonpost.com/ac2/wp-dyn/A56653-2003Feb24

Read and learn. Then you will understand why GP is having a voice on ALL companies who do this. Ignorance will not make your argument right. To those who appose this article : Educate yourselves before you preach.

September 27 2006 at 7:34 PM Report abuse rate up rate down Reply
Bobeenz

Why should it take Greenpeace, or any environmental agency for that matter, to expose what Apple is doing? Fact of the matter is that GP called Apple on it among other Computer Giants to clean up their act. GP has the ability to make things known and sometimes open up peoples otherwise blinded eyes. Apple is only doing and getting away with it cause it saves them heaps of $ in the long run. Greed runs any major business and if that greed and rewards of billions involves eradicating areas of land and populace in far off places where no one hears about it, they will do it. These types of whistle blowing are a must in this day and age. You care more about your bitter rants, name calling, and your Mac rather than the planet??? If you choose anything other than the planet, perhaps you should go elsewhere and give space to those who love and wish to sustain this fine globe. A middle path can be met, as Buddha followed, which leans not far right nor left. No gain is met with that method. There has to be a balance. Deal with it.

September 27 2006 at 4:43 PM Report abuse rate up rate down Reply
Ham

Wow, I'm really surprised at how vitriolic folks are here. I mean, I love my Mac too, and I can acknowledge that the Greenpeace folks have had their moments of madness. But everything I see on this issue is that this is a good-natured campaign to try to nudge Apple in the right direction on this issue.

Frankly, people, have we so completely integrated this computer company in to our self identities that we recoil at even the slightest hint that maybe everything isn't so perfect? Come on.

And to those who are just dying to see Apple legal take this one on... keep waiting: parodies are fairly explicitly protected under copyright law.

September 27 2006 at 3:24 PM Report abuse rate up rate down Reply
Andrew

I think it's great what Greenpeace is doing. They're not slandering Apple, they are encouraging awareness. I'm ashamed of Apples' environmental record. They should be at the forfront of green computers, being the progressive company they are. I hope this is a wakeup call for Apple, they really need to begin to "think different" about the great computers they make.

September 27 2006 at 1:44 PM Report abuse rate up rate down Reply
Edsel


Apple should release an organic "Greenpeas" edition of their MacBook. Make the case from corn syrup, soybean meal, and a little natural fruit flavoring and Apple will have the perfect recyclable computer.

September 27 2006 at 12:22 PM Report abuse rate up rate down Reply
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