Building on the success of its iTunes-based "Hear Music" page, Starbucks has decided to launch its own record label. Hear Music will sign its own artists, and sell its recordings through Starbucks stores and iTunes. According to the AP, Ken Lombard, president of Starbucks Entertainment, says the company has focused on the success of its iTunes page.
One can only presume that in addition to the standard RIAA/Simon Cowell approach[1] to signing musicians, Starbucks will also provide a small percentage of highly-decaffeinated Fair Trade Certified™ recordings, where lucky musicians will receive equitable royalties if ordered in Grande or Venti sizes. Because "Medium" and "Large" talents do not exist at Starbucks.
[1] You have potential but frankly I was bored.[2]
[2] I really felt your performance. You made it your own.[3]
[3] Dawg. Dawg. Dawg.
Reader Comments (Page 1 of 1)
3-13-2007 @ 5:29PM
Ned said...
I'm glad Apple is working so closely with Starbucks to make this record label a success! Thank you The Unsigned Artist Weblog!
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3-13-2007 @ 6:09PM
Danger said...
1
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3-14-2007 @ 1:03AM
jbelkin said...
Your first $100 in royalties is a Starbucks gift card.
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3-14-2007 @ 1:55AM
Josh Whittington said...
Can't wait for this. There are some kickass artists participating in the Hear Music program. As a Starbucks Barista I get to hear EVERY-THING over and over and over... Starbucks has a knack for signing new and different talents that appeal to a good majority... It's a very nice break from the standard MTV BS you hear these days..
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3-14-2007 @ 5:50AM
Mark Gilbert said...
I belive they can count Sir Paul McCartney among their signed artists. http://www.thisislondon.co.uk/showbiz/article-23388851-details/Macca+switches+record+labels+to+ensure+Heather+has+no+claim/article.do This is London reports that he has signed with the label in order to prevent Heather Mills recieving more money. His old label, Capitol, offered his a £25mn advance on his next for albums, but since it's an advance it's counted as current earning and therefore Mills would be able to claim it as part of the divorce settlement. So he is apparently signing up with Hear Music.
Cheers
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3-20-2007 @ 7:59PM
CatheJ said...
Great. Just try to be a "new artist".
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