Skip to Content

Great gifts for geeks, hand-picked by Download Squad
AOL Tech

Filed under: Analysis / Opinion, iTS

What those thirty cents buy you

Earlier today, Scott posted details of the new EMI upgrade pricing. It's going to cost you thirty cents to upgrade your music to the new higher-quality DRM-free tracks. So what do those thirty cents buy you? Here's a quick run down of the highlights.

Music Quality. First and most obviously, you're buying better quality music. The new 256 kbps AAC tracks offer twice the bitrate of the current DRM'ed selections. More bits mean that the music will be more faithful to the original audio quality. Can your ears really tell the difference? It depends on the kind of listener you are. My sister buys high-end speakers and goes on about the audio experience. Me, I still listen to audio tapes I've ripped to iTunes.

Interoperability. No DRM means that your music will play back on many more platforms, like the Zune. Of course if your media player doesn't support AAC, you're kind of out of luck unless you want to convert your music or buy a better player (which the lack of DRM makes possible). Interoperability also means you can better take advantage of fair use in other media like videos.

Best of both worlds. For your thirty cent upgrade, you will presumably own both the original track you downloaded as well as the better quality larger track you upgraded to. If you own a small shuffle as well as a larger nano, iPhone or video iPod, you might be able to create separate syncs to take advantage of the space-versus-quality versions of your tracks. This means a lot of extra work and it means you will need to buy your music twice. At least until Apple discontinues its 99-cent DRM pricing model, which is a door that these new $1.29 tracks opens.

Convenience. It's not exactly a secret that you've long been able to burn your iTunes purchases to CD and then rip them back without DRM. But for thirty cents, you can now skip the burn/rip step and save yourself a bit of time. If DRM-free music has an intrinsic value to you, perhaps those thirty cents isn't too high a price to pay to skip the work of doing it all by hand.

Recent Posts

Relevant Posts

Reader Comments (Page 1 of 2)

| 1 | 2 |

Tip of the Day

Catch all of TUAW's ongoing Macworld coverage at www.tuaw.com/macworld2009


Follow us on Twitter!

Sponsored Links

Featured Galleries

DNC Macs
Macworld 2008 Keynote
Macworld 2008 Build-up
Google Earth for iPhone
Podcaster
Cucchiaio d'Argento
Scrabble for iPhone
Apple Vanity Plates
Apple booth Macworld 07
DiscPainter
2009CupertinoBus
Crash Bandicoot Nitro Kart 3D
Macworld Expo 2007 show floor
Apple Texas Hold 'Em
The Macworld Faithful in Line
iPhone First Look
Facebook 2 for iPhone
TUAW at Macworld 2009 -- North Hall
2009 Macworld Day One
Beejive 2.0
Aurora Feint

 

More Apple Analysis