McCracken returns as PC World editor in chief

Sweet confirmation! Thanks, Mat. Now I can be blamed for real. :-)

Of course it's Jason Snell, the email confirmation goes to his address.

Also you can tell it's me because I am a loser who double-confirms his comments, thereby causing them to appear out of chronological order!

I should specify: I interpreted comment #1 as suggesting that this entire embroglio was engineered by the aforementioned "sleazy publication."

If the suggestion was that the return of Harry is specifically the publicity stunt, I guess we'll all find out one way or another eventually! I wish Harry luck in his return to PC World and hope he does well.

The TUAW people can confirm that it's me. I've posted here before.

As for my comment, seriously: if you think that any company would actually engineer such a ridiculous display of terrible press as a "publicity stunt," you probably also believe in alien abductions and other similarly insane conspiracy theories.

Two words: Power Play.

This seems to me an example of passive-agressive bullying at its most pure.

Crappily managed IDG puts hard-nosed but successful manager Crawford at the head of bloated PC World to help trim fat and shore up profits. PC World editors must up the most gigantic "WAAAAAAAAHHHHH!!!!" they can and hatch a little plot to get revenge.

Guess what's going to happen in a few months, PC World? There will still be changes. It will still be painful. But now I guess you won't have a bogeyman from your little sister organization to blame. So kudos for that.

It's all pretty 7th grade, including both my rant here and "Jason Snell's" post above. (note: what is the likelihood that it was REALLY Jason Snell that posted that? 1%?)

http://www.convinceme.net/viewOpenDebate.php?dib=227

Wow, there's a TUAW post for the next slow news day. "Macworld editor has time to swoop in, call readers names."

Anyway, Tim, the consensus on the earlier thread was that the Brit magazines still had some pretty useful information. I'm a fan of iCreate; other folks like MacFormat. You pay a price for them, since the dollar's pretty weak these days, but most of us seemed to feel you get your money's worth. And honestly, I think Macworld does a few good issues a year -- it's better than it was a while back when they'd occasionally sandwich a Mac piece in between iPod coverage. I wouldn't take the chance on subscribing again, but it's worth flipping through at the newsstand to see if there's anything actually useful in there for the occasional issue where there is.

If you think this was a publicity stunt, you're delusional.

pre-reorganization publicity stunt by a sleazy publication?

since mac addicts demise, we REALLY need a new mac magazine. i know all this stuff is free on the net, but im sure im not the only one who likes the pages and what not, and waiting for the month to come.