More press coverage late tonight for some product launch tomorrow...• BusinessWeek on the mojo of Apple product marketing; includes trenchant observations like "consumers just want a great experience...they don't buy platforms" and tidbits from PortalPlayer former CEO Gary Johnson, who says that Apple's easygoing California image is an illusion -- the company is as hardnosed and difficult to please as they come.
• USAToday with a slew of stories, including the obligatory "thousands in line" piece and a Q&A with Steve Jobs and AT&T CEO Randall Stephenson. Revealed here: Steve's got butterflies in his tummy, and we should expect some announcements on corporate (read: Exchange) enhanced support on the iPhone in the next few weeks. I would imagine this is something along the lines of the rumored ActiveSync licensing deal, but it might also be a reference to the announced Q3 availability of Visto Mobile for iPhone.
• The New York Times delves deeper into the decision to go with EDGE over the faster 3G wireless data standard for the iPhone. Ubiquity of the EDGE footprint + much lower power usage were the deciding factors; the WiFi auto-cutover should improve the browsing experience for many.
Want more iPhone news? It's out there...
Reader Comments (Page 1 of 1)
6-29-2007 @ 1:39AM
Matthew Sandoval said...
I walked by the Apple Store in SoHo and the first 'person' in line is a monkey and a very cute monkey at that. He loved the microphone that someone had put up to his cage. I can just imagine what he will do when he gets his hands on an iPhone! The press is gonna love it!
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6-29-2007 @ 10:17AM
Tim said...
If you want to be really mean, fake a news article about an iPod delay to freak out your Apple fanboy coworkers. That's what these guys did:
http://www.techconsumer.com/2007/06/29/how-to-punk-an-apple-fanboy-the-week-of-the-iphone-release/
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