I was just as much a naysayer as Dave was when the service first came out (and for the record, I haven't used it all either), but apparently there are lots of people who do use Apple's "Complete My Album" service in iTunes -- the NYT says that it has become a prime selling tool, especially for bands and labels that pre-release singles from their album in a digital format. A whopping 52% of Lil Wayne's latest album sales on iTunes were sold through the "Complete My Album" feature. That means half the people who bought the album on iTunes had previously purchased one of the singles, and clicked through that way to buy the rest of their music.And though neither Dave or I use "Complete My Album," that's a good sign for consumers, and a nice wake up call for the record industry -- the days of playing a song on the radio to up album sales are over. Digital releases are what sells music, and though "Complete My Album" currently only works on music previously purchased in the iTunes store, Apple could very easily extend that to all music in iTunes -- if you like a song that you've downloaded as a free single from the artist's website, it's just as easy to find music of theirs to buy in iTunes the same way.
We're done with a world where radio airplay determines what sells at the record store. These days, consumers are the ones who tell record makers what they want to buy -- it's already in their iTunes playlists.
Reader Comments (Page 1 of 1)
6-30-2008 @ 7:43PM
Balls said...
The article fails to mention that 100% of the people that purchase music from "Lil Wayne" are retards.
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6-30-2008 @ 7:55PM
Hobbes said...
As are those that do not respect other people's tastes.
6-30-2008 @ 9:54PM
chrisvanhorn said...
Balls, I'm curious.
What bands/groups do you like?
6-30-2008 @ 11:12PM
austin said...
as much as i hate rap/hip-hop, i absolutely love lil wayne
6-30-2008 @ 11:46PM
Simon Arch said...
Obviously he only likes quality music. Like Fiddy and T-Pain.
7-01-2008 @ 11:48AM
Balls said...
So someone who hates Rap loves lil-wayne...go figure.
And no, my favorite groups are Culture Club, Abba, and the Kenny G.
6-30-2008 @ 8:08PM
Kyle Derouen said...
You suck.
Lil Wayne is ballin.
Reply
6-30-2008 @ 8:34PM
Andy said...
Hobbes, actually, that one likes Lil Wayne is proof positive that one has no taste.
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6-30-2008 @ 10:58PM
mmendoza27 said...
C'mon give me a break, he sold 1 million records the first week of the CD being released, some of the tracks being leaked out. Apparently, people do like his music.
Tell us what music you like, I could easily say it sucks, but it's what you are into, I could honestly care less if it sucks or not.
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6-30-2008 @ 11:18PM
Bioretention said...
It's a good concept, but until the album makes a comeback, it's only going to have modest success.
http://www.filterra.com
Reply
7-01-2008 @ 1:57AM
kleinias said...
"We're done with a world where radio airplay determines what sells at the record store. These days, consumers are the ones who tell record makers what they want to buy -- it's already in their iTunes playlists."
I don't have a much knowledge of what influences people to purchase music. Having said that, I'm not sure that what I just read is a plausible argument. what influences people to purchase the initial music for their playlist? Isn't radio airplay one of the primary factors.
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7-01-2008 @ 2:40AM
washington irving said...
of all the people supporting lil wayne against insults how many are making more than 7 dollars an hour?
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7-01-2008 @ 7:50AM
TheH2s said...
Didn't know that trolls are at the Mac blog too. Weird, I guess they are everywhere.
Anyway, I haven't used the Complete an Album yet but will be. I picked up Viva La Vida and plan on buying the rest of the album.
I think it's an awesome idea actually. I for one am glad iTunes has this. I think it will get people to buy more albums. It certainly can't hurt.
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7-01-2008 @ 9:20AM
h8rain said...
I really don't like that song for the same reason I don't like Nickelback........OVERPLAYED. I listen to XM at work, and Lollipop is played between the two stations I listen to, at least 4-5 times a days.
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