Filed under: Analysis / Opinion, iTS, Software, iTunes, Apple, iPhone, App Store
App Store on track to do a billion items by 2009

That said, the App Store is far from perfect -- Apple's approval process has come under fire lately for a lack of transparency, among other issues, and of course the iTunes Store didn't have the benefit of most of its content being free. Of course the App Store is working to get apps on phones, but there are lots of kinks to be worked out, including just how "open" Apple is letting the store be, questions of quality over the software that does make it in, and just whether it's worth developers' time to deliver these applications anyway.
Just as the iFund guys noted, however, we're only in the first few steps of a marathon here. There's a long way to go, but already, in terms of an iPhone software distribution system, the App Store is a huge success.
[via Ars]


![TUAW [Cafepress]](http://www.blogsmithmedia.com/www.tuaw.com/media/tuaw-cafepress-promo.png)


Reader Comments (Page 1 of 1)
Frank Lowney said 8:50AM on 9-16-2008
When you say that the iTunes Store had / has no free content, are you considering the 100.000 + free podcasts? Would that matter in the comparison of the App Store to the iTunes Store?
Reply
(01) said 9:16PM on 9-15-2008
"It took them a few years"
Do you mean months? I wouldn't consider web-apps, the only type avaiable until the 3G launch, part of the "billions," so I'm not sure where the years time frame is coming from.
That aside, good up to Apple, I just hope some more improvements come to the apps/store as we get closer to that number.
Reply
Chris said 9:37PM on 9-15-2008
I think he meant it took the itunes music store a few years to sell a billion music tracks (songs) while it's only taken the app store a couple of months (to sell/give away a billion apps).
However if the overall market is like my downloading/purchasing history, there are many, many less paid apps being bought. My ratio is about 35:1 free apps to paid apps. I've only bought 1 and downloaded 35 free ones.
Derek M. said 12:10AM on 9-16-2008
I wonder if that figure also includes App Updates that re-download from the AppStore.
Reply
jthollister said 9:00AM on 9-16-2008
Well, at least they know to take the app store seriously now :)
Listen, this is exciting and no doubt very good numbers for Apple (and what's good for Apple is good for us). Developers seeing this is a very good thing.
However I don't see how you can compare it to iTunes' ascension. I mean, When iTunes started, Apple was a lot smaller than it is now. If anything, the success of iTunes is what made the App Store so popular so quickly.
Not that it isn't an incredible thing! At any rate, I want more apps, and these numbers will surely show developers that this is definitely a viable platform!
Love to see more games like Spore and Force Unleashed, from big-name game developers!
Reply
Sam said 9:07AM on 9-16-2008
The graph looks pretty and all, but the theory that every iPhone owner is going to go out and download an average of 50-100 apps seems a little farfetched. I think there was a lot of initial pent-up demand, and we'll actually see the volume take a temporary dip as folks become satisfied with the apps they already have.
Reply
Craig said 12:01PM on 9-16-2008
Wow, you need to rewrite your first sentence. It doesn't make any sense. Are you talking about the iTunes MUSIC store? Also get rid of all those commas.
It doesn't seem right that I should be giving the "blogger" a grammar lesson..
Reply