New iPhone Ad: Game Changer

The narrator says, "It can be a score checker, a live pitch updater, or video highlight player. But any way you cut it, it's officially a game changer."
The new commercial is called "Game Changer" and can be viewed from the iPhone ads website.
Thanks to Jack and others for the tip!
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Apple released a new iPhone ad last night, and I know of at least one person that will like this one. They're continuing to show off the...
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It's funny to see that at first the iPhone was showing the 3G icon, then it changed to the Wi-Fi icon when he pressed the Videos tab.
Also the "Sequence shortened" made me laugh.
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Anyone else notice that on the very first shot, the phone has a connection error with their Mail? i.e. grey ! mark . . . oops.
October 14 2008 at 12:26 PM Report abuse Permalink rate up rate down ReplySo gay..baseball sucks..
October 14 2008 at 11:44 AM Report abuse Permalink rate up rate down ReplyGreat.... Just in time to be useless.
October 14 2008 at 11:33 AM Report abuse Permalink rate up rate down ReplyKeep in mind, it isn't an ad selling the MLB app - it's an ad selling an iPhone. And what's a good way to sell an iPhone to a captive playoff-watching baseball audience? Showing them that it can run apps that appeal to everybody - including baseball fans. The fact that the season is over has nothing to do with it.
October 14 2008 at 11:42 AM Report abuse Permalink rate up rate down ReplyI dunno, it kinda looks to me like the apple marketing dept doesn't do their research.
October 14 2008 at 11:46 AM Report abuse Permalink rate up rate down ReplyNow why is everyone suddenly a PhD in Applied Advertising Science? It's an ad, relax!
October 14 2008 at 11:05 AM Report abuse Permalink rate up rate down ReplyA friend was desperately puzzling over who the voice actor Apple is using in iPhone ads these days. Any insights?
October 14 2008 at 11:02 AM Report abuse Permalink rate up rate down ReplyHey this is Jack.... i assume i am the tipper you are refering to.
I was talking about an even newer ad that aired Monday night for the first time that is not on the website yet.
It involves two iphones on a white background showing pictures of items that "work well together" on each. The images are being "flicked through". The last two images are of the Apple logo and the AT&T logo... "two things that go great together".
Good ad... Very clever
Narration is stupid...
At the end of the commercial you get:
"But any way you cut it... wait for it... wait for it... wait for it... wait for it... wait for it... RING wait for it... wait for it... It's a Game Changer"
WAY too much hang time.
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