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Analytics Pro, the app that Google forgot

by Michael Grothaus Mar 21st 2010 at 3:00PM

I'm a Google Analytics geek. I think it's one of the coolest things Google has ever invented. I only have a few websites but I've injected Google Analytics code into all of them so I can track who's viewing my pages, for how long, and where from. Needless to say, I was astonished when I checked Google Analytics on my iPhone and I didn't see an iPhone-optimized page like their mobile search and Gmail pages.

Thankfully Thomas Blackburn has picked up Google's slack and created the slickest Google Analytics app I've seen. Called Analytics Pro, the app provides a simple but powerful UI to access Google Analytics on your iPhone. The default summary reports give you gives you a clear view of recent visitor activity in five different categories: Visitors, Traffic Sources, Referral Sources, Top Content, Top 10 Countries and Operating System.

But the app goes way beyond the basics as it has myriad reports and sub-reports under the headings of Visitors, Traffic Sources, Content, Goals, and E-Commerce. Throughout your data you can drill down into your daily and hourly statistics and the intuitive date picker lets you easily choose a date or range of dates in just a few taps. All your metrics graphs and maps can be viewed in horizontal or landscape views. Analytics Pro even supports multiple Google Analytics accounts.

Google Analytics on the web is such a massively layered service it can be hard to navigate for the uninitiated. Analytics Pro has succeeded where Google failed, by making all your data, charts, and metrics easily accessible on an iPhone. Matter of fact, it's even easier to view my reports in the Analytics Pro app than it is on the Analytics web site.

If you're a website owner who needs to view his sites analytics on the go, I high recommend Analytics Pro. The app is $6.99 in the App Store and requires iPhone OS 3.1.2 or later.

Analytics Pro



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I'm a Google Analytics geek. I think it's one of the coolest things Google has ever invented. I only have a few websites but I've injected...
 

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18 Comments

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kias.hafiz

Mouse Eye Tracker: http://www.picnet.com.au/met !

March 31 2010 at 5:47 PM Report abuse rate up rate down Reply
kias.hafiz

If you like analytics, check out this mouse tracking tool: Mouse Eye Tracker, is free and soon will integrate data from Google analytics.

March 30 2010 at 6:36 PM Report abuse rate up rate down Reply
rob

Great app, yeah the price is high but it works great. To answer one of the comments you cannot drill down to State level - country only. I like being able to see the time in which people hit my site today. Plus it's great to have this info in my pocket, I can check in whenever. It's good for me.

March 22 2010 at 11:26 PM Report abuse rate up rate down Reply
Bastian Nutzinger

That i did not need to know.
I was in the habit of refreshing my Analytics page for to often anyway. Now i can do it on the go... damn you TUAW!

my girlfriend is gonna kill me... ;)

March 22 2010 at 5:46 AM Report abuse rate up rate down Reply
Angry Banana

I love GA. It's great.

March 21 2010 at 10:25 PM Report abuse rate up rate down Reply
Doug

This looks like a great app. I will have to check it out. However, I will say this is the kind of app that would be perfect for the iPad. I sure hope they release an iPad optimized (for the bigger screen) version as I use analytics extensively.

March 21 2010 at 9:45 PM Report abuse rate up rate down Reply
michael

so, before i buy the app, can anyone tell me if it will drill down into the state level for the U.S.? no reviews, or anything on blackburn's site says anything about that what so ever.

March 21 2010 at 7:39 PM Report abuse rate up rate down Reply
2 replies to michael's comment
Michael

This is a great app and worth the price - even though I know some people just can't handle anything over 99 cents - in any event there is another app called 'Analytics' which is really just as good - but I do prefer this one.

It does not drill down into the state level - only shows city level -

March 21 2010 at 8:57 PM Report abuse rate up rate down Reply
michael

i don't mind dropping the dime for the app. that's not the problem.

i live in the U.S. and i try to track the readers at my personal blog via anaylitcs. if they are from maryland i know it's one my best friend or his wife, if it's california it might be my other best friend, and if it's my state it's probably family or a girl i used to date. i'm just looking for an app that will tell me which state and network location that is visiting.

March 22 2010 at 1:51 AM Report abuse rate up rate down Reply
baselineace

$6.99!? Is this guy for real?

March 21 2010 at 5:59 PM Report abuse rate up rate down Reply
2 replies to baselineace's comment
q00p

Buy it or not. No need to bitch in public about it.

March 22 2010 at 9:00 AM Report abuse rate up rate down Reply
Analytics Consultant

If cost is an issue, you should give BAM Analytics Pro a try since it bests most of the apps in many ways and is only $1.99 for a limited time.

April 19 2010 at 4:13 PM Report abuse rate up rate down Reply
David

"I only have a few websites but I've injected Google Analytics code into all of them so I can track who's viewing my pages, for how long, and where from."

Oh no, not all of us you don't:

127.0.0.1 pagead.googlesyndication.com
127.0.0.1 pagead2.googlesyndication.com
127.0.0.1 adservices.google.com
127.0.0.1 ssl.google-analytics.com
127.0.0.1 www.google-analytics.com
127.0.0.1 imageads.googleadservices.com
127.0.0.1 imageads1.googleadservices.com
127.0.0.1 imageads2.googleadservices.com
127.0.0.1 imageads3.googleadservices.com
127.0.0.1 imageads4.googleadservices.com
127.0.0.1 imageads5.googleadservices.com
127.0.0.1 imageads6.googleadservices.com
127.0.0.1 imageads7.googleadservices.com
127.0.0.1 imageads8.googleadservices.com
127.0.0.1 imageads9.googleadservices.com
127.0.0.1 partner.googleadservices.com
127.0.0.1 www.googleadservices.com

March 21 2010 at 5:50 PM Report abuse rate up rate down Reply
neighb

As noted above, Google did not invent Google Analytics. They acquired a company called Urchin in 2005 and rebranded (and improved) the software Urchin had created.

March 21 2010 at 5:05 PM Report abuse rate up rate down Reply
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