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Borders Books announces e-reader with apps for iPhone, OS X and the iPad

Borders has announced a very low cost e-reader that will ship in June. The device, made by Canadian company Kobo, will sell for U.S. $149.99 and come preloaded with 100 classic books.

At a much lower cost than the iPad, the Barnes and Noble Nook, and the Amazon Kindle, the book reader may get some attention from bargain hunters. Borders has also announced that e-books will also be available from an app that runs on the iPhone, the iPod touch, and the iPad. There will also be a version for Apple desktops and laptops.

It's not likely that the books themselves will be any cheaper than they are on other services, but Borders is likely to have a better selection that the Apple iBook Store, which is pretty thin right now. Borders says it will have a million books available online, while Apple claims to have "tens of thousands."

The Kobo app (without the Borders connection) is actually already available for the iPhone and the iPad, but neither app has garnered very positive reviews. Our own Erica Sadun found some things to like about the iPad app in her preview last March.

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Borders has announced a very low cost e-reader that will ship in June. The device, made by Canadian company Kobo, will sell for U.S....
 

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Luke Marvin

I bought one a week ago here in Winnipeg. I'm pretty happy with it.

I was debating between waiting for an iPad or getting a Kobo.

Get an e-reader for reading? Or get an iPad because it can do that and more?

I went with the Kobo because I've already got an iPhone for connectivity and I just wanted something to read with.

A large factor for me was the low cost. I'm pretty rough on my gadgets. I've tried being careful, using protective cases and worrying about every scratch. That's too stressful of a way to live for me. Anyways, I'd rather accidentally sit on a $150 Kobo than a $500 iPad.

And yeah, if later on I do want an iPad I can still read books I've already bought in the Kobo app.

Although both iPad and e-reader still have one major problem. How can I display my e-books on a shelf so I can try to impress people with how "smart" I am?

L.M.

May 08 2010 at 4:04 PM Report abuse rate up rate down Reply
Thomas Meldrum

Actually, I use the Kobo App quite a lot. I buy a book, and can read it on my iPod touch, take it offline if I want. At the same time, I can get download a copy of the book to my desktop that is in ePub format (with Adobe ADEPT DRM), and it goes directly into my Sony Reader Library, no hassles. Now I can read the book most of the time on my Sony PRS 505 (and not turn my eyeballs into scorched Earth), and have it in my iPod for when I don't feel like lugging around the Sony Reader. Kobo keeps a record of what books I have bought, and let's me read them on the device of my choice: That's awesome (i.e. that's exactly the way it should be). No you cannot as of yet upload books to your online Kobo library that you have bought from other stores (that would really be the icing on the cake!), but as another forum poster mentioned, at least they do not tie their books down to a specific device. Why can't more online bookstores realize that that actually increases the size of their markets. I mean come on, its the same darn text, whether you read the latest Clive Clustler novel on an iPad, a Sony, or a Kindle. Its not like you have to redesign the book for each platform in the same extreme that you would have to actual pieces of software or games or something. Ebooks are just enhanced text files! Moving them from device to device really should not be that hard. Kobo's way of doing things proves this, and though their App is not perfect, falling a close third for me behind the Stanza and Kindle Apps, it could be a lot worse, and definitely get's the job done. I have also seen them make some helpful updates, and I am sure they would appreciate helpful feedback. Anyway, it is just great to have an option that doesn't force me to either invest another $300 in the next greatest text file displayer, or do anything (technically) illegal, like stripping DRM, though believe me until we have standards for the format and DRM of ebooks, that continues to seem an attractive option. However, believe me the last thing I would want to do is make publishers and authors scared that they will not be able to manage the distribution of their IPs, and consequently avoid publishing electronically entirely.

And so I just want to say thank you Kobo: thank you for giving us a glimpse of things as they should be. I sincerely hope you are the trend setter, as far as the online distribution of eBooks is concerned.

As far as the reader: maybe some people don't want to have to pony up for another minicomputer, when all they want is to bring the entire works of Shakespeare, Tolkein, and Patterson with them wherever they go, and still be able to travel light :-)

May 08 2010 at 3:49 PM Report abuse rate up rate down Reply
glad

Borders in the UK went under just before Christmas so it wont be sold here but who cares iPad coming May 28th yipeee!

May 08 2010 at 1:39 PM Report abuse rate up rate down Reply
Lee Horrocks

I played with a Kobo reader at an Indigo store in Toronto (Kobo is owned by Indigo) and wasn't particularly impressed. The screen works just like any other eInk display of course, but I found the 5-way navigation not very intuitive -- what you got with up/down, left/right and clicking didn't always make immediate sense. Of course, I kept expecting touchscreen to work too, so maybe I'm mentally biased.

May 08 2010 at 1:37 PM Report abuse rate up rate down Reply
Jeff Harris

Reader apps everywhere. That's a good approach.

When the Kobo reader fails, people will still be able to access their eBooks.

May 08 2010 at 1:19 PM Report abuse rate up rate down Reply
1 reply to Jeff Harris's comment
Luis Menendez

Jeff, I agree with you on that statement, plus I want to add, can you add and delete ebooks without Kobo intervention. You know, If I get other ePubs or PDF's somewhere else, can I get them in and out as I wish.

May 08 2010 at 1:40 PM Report abuse rate up rate down Reply
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