Kindle and Nook e-readers get massive price cuts
We can't say for sure if the Apple iPad is the cause, but it's a pretty good bet the iPad and the iBook app are part of the problem for Amazon and Barnes and Noble. Both booksellers today dramatically cut the price of their competing e-book readers.Nook started the ball rolling downhill this morning when the original Nook, priced at US$259, was cut to $199, and a new Wi-Fi only model was introduced at $149. Now Amazon has just responded, cutting the $259 Kindle to $189. Whew! It's getting competitive out there.
Many people still prefer a dedicated book reader, but the iPad has come on strong. I've read several books on my Kindle, and the screen is detailed, but I actually prefer reading on the iPad where I don't have to worry about finding an external light source. I also prefer the color illustrations on the iPad for the books that feature them.
It will be interesting to see how this all winds up. Of course you can read Kindle books and purchases from the Nook store on your iPad or iPhone (and on your Mac), so readers have plenty of choices. Sadly, you have to juggle a lot of different e-reader apps on each device, but we all benefit as consumers when the competition gets up and running.
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We can't say for sure if the Apple iPad is the cause, but it's a pretty good bet the iPad and the iBook app are part of the problem for...
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I just came back from a B&N store where I tried out the Nook. I liked the fact that it was wi-fi only at a great price point and had an e-ink screen, but thats where it ended. For a start the glossy edge around the screen was quite annoying under store lighting and only worse out in sunlight. The Kindle's matte finish is much better. I also didn't like the sloping edges (a la Apple design). It didn't feel like a book - disconcerting (this is the same reason I, and many others, prefer the Nokia N810 to the ipod touch). The Nook's touch screen display was very confusing and difficult to use, slow, and the keyboard kept disappearing on me. The Kindle's pushbutton keyboard was easier to use, although clunky, and web surfing was easier on it. Neither the Nook nor Kindle has a 4-way headset jack so Skype cannot be easily used (unless a USB headset is used) even assuming a suitable app appears - and Jeff Bezos gets off his clueless high-horse and allows it when he finally gets around to making a Kindle with wi-fi only. Since I spend a lot of time in Europe/Greece and have access to wi-fi this is what I need. I will not pay extra for downloads and web-surfing on the 3G net. So, for the moment, NO SALE on either. What I, like many, am looking for is a single device for e-reading, surfing, and making phone calls. I am sick of getting blinded by the back-lit screens on netbooks and mobile devices. The manufacturers don't seem to understand how dangerous the LED backlighting is. Anybody who takes the time to look up a chart of the spectrum of the LED light and compare it to that of sunlight, incandescent, or flourescent (which isn't great either) light will see what I mean. The backlight is a blue/white LED which illuminates a phosphor which broadbands it, but still has an enormous narrowband (ie laser-like) spike of blue-white energy of high spectral density which can no doubt cause visual impairment. This is why I would like to see a netbook or e-reader device using the visually safe e-ink.
July 14 2010 at 3:53 PM Report abuse Permalink rate up rate down ReplyInterestingly enough, they've done nothing about the price of the Kindle DX - which I see as a far more direct competitor for the iPad than the Kindle 2. That's now priced at $489, just $10 under the iPad
June 23 2010 at 2:03 AM Report abuse Permalink rate up rate down ReplyDon't forget that Amazon has solicited programmers to become Kindle app developers. I put in for it myself! So a Kindle may not just be what is it today, although I suspect a newer, faster model might be needed to run those apps.
June 22 2010 at 11:31 AM Report abuse Permalink rate up rate down ReplyBought mine just over the 30 days Amazon allows for price adjustments. If anyone bought theirs within the past 30 days, get their customer service to adjust your price: 1-800-201-7575
At least that will vindicate my not getting an adjustment.
My guess is that in the next year or two, the market will settle into three tiers:
1. 6" grayscale E-ink readers similar to today's low-end Sony and Kindle models, selling for $49-$99
2. 6" iPad Mini models--same screen resolution, same processor, just smaller screens--selling for $299
3. 10" iPads and Android-based imitators, selling for $499-$699
The 6" iPad Mini is pure speculation on my part... but think of the history of the iPod as it branched into Mini, Nano and Shuffle models. Well, we already have the iPad, and the iPod Touch is effectively an iPad Nano. All that's missing is something to fill in the middle of the product line. And a 6" iPad would be a killer ebook reader, negating the drawbacks of the current iPad's size and weight when used as an ereader.
Personally, I split my reading about equally between a Sony PRS-505 E-ink reader and an iPod Touch. Each has its strengths and weaknesses, so I'm glad I have both.
I have both as does my wife. The iPad works in a pinch when my Kindle is not around, but as a reader, I feel the Kindle rules. My wife who is a more avid reader than myself agrees. Let me say that I am a huge fan of the iPad, but as an all in one printer compromises some quality for breadth of services, so does the iPad. By the pool, outside, or with polarized lenses, as an ereader it just does not cut it. Your mileage may vary.
BTW, this is written on my iPad.
Meh, drop...(it's called indifference).
Some competition is good for some consumers, in this case those that are in the market for a Nook or a Kindle. Me, I have no interest in either, and a price drop to zero wouldn't generate a spark more interest. It doesn't really have anything to do with the merits of the device as an eReader. I agree with davjaxn and other posters: too little functionality for too large a device to schlepp around. Like the others, I like the iPad's versatility beyond just a device to read books on, and frankly, I'm impressed with Apple's implementation of its reader, with the bookmarking and annotating etc. This is what the 21st century is supposed to look like. And with the new iPhone's Facetime feature, I'm one step closer to that Dick Tracy two-way video wrist radio!
Strange that your complaint is the size. iPad is bigger and thicker than both Kindle and Nook combined.
I have a Kindle 2 and use it a lot. I have a laptop and reading a document on the subway just sucks. They both fit in my laptop bag perfectly. I have used my co-worker's iPad and it's very nice but just another device to carry around. If the iPad could completely replace my laptop (Which with it's current features it doesn't) then it would be the device that replaces both the E-Reader and Laptop.
I have both a Kindle and an iPad. I use the iPad for short reading sessions, but if I want to relax and do some serious reading, I'll reach for the Kindle.
Around the house, I use the iPad for browsing the web, music, and videos. When I go to work, I usually take the Kindle as it is more portable. When I go to the gym, it is always the Kindle. Not going to stick the iPad on the stairmaster. On trips, I take both.
The e-ink screen is more relaxing than the iPad's LCD for reading and the Kindle is smaller and lighter. Being a single-function device also lets me read without the temptation to keep checking email or news.
The price cut is good and should help differentiate ebook readers from devices like the iPad.
I read mostly on vacation. The problem with the iPad as an ebook reader is you can't sit by the pool or on the beach and use it. It's barely readable in sunlight and I've even had an error come up on the screen to tell me that it was shutting down because it was too hot. My Kindle on the other hand, works great in sunlight or hot weather. Each device serves its own purpose and people are being mislead if they think the iPad is a good choice as an ebook reader.
June 21 2010 at 9:19 PM Report abuse Permalink rate up rate down ReplyOr maybe they actually think it's a good e-reader? While I can see the advantages of an e-ink screen (I used to have a Sony reader), the advantages of using a full-featured device like the iPad are just too great; color illustrations, dictionary/wikipedia lookup, having books synced along with music and video, and obviously being able to use the device for pretty much anything else.
To each his own, but one thing I can't stand is when someone implies that anyone with another opinion must be wrong/mislead/lying.
Mmm, drop! (it's called competition).
June 21 2010 at 9:05 PM Report abuse Permalink rate up rate down ReplyYou're the only person I've heard say they prefer reading on the iPad compared to the Kindle. And for the exact opposite reason most people prefer the Kindle to the iPad.
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