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The line in Knoxville, TN is freaking huge


I came up to our local mall this morning and found that they had just begun to let people inside at 6:30am. The line for the iPhone 4 was huge, and apparently that was just for the non-preorders. The pre-order line snakes from the Apple Store to nearly the front door, and I'd say there are well over 200, possibly as many as 400 or 500 people if you add up both lines. Several hundred of those are simply hoping to get a phone without a reservation! Good luck, those of us with reservations are sweating the situation.

I've seen some negotiating in line as well. One person ahead of me just spoke to an Apple retail person and might have managed to get a 2nd phone although she could only reserve one online. Hope that phone wasn't mine! We'll have more reports from other stores soon, plus our findings on antenna and screens coming up later today.

Update: The line is moving right along, and we're seeing people leave with shiny new iPhones.


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I came up to our local mall this morning and found that they had just begun to let people inside at 6:30am. The line for the iPhone 4 was...
 

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Micahl24car

I was there to where u were bro. That non reserve line was huge, luckly i had enough insight to notice when they were just forming the reserved line so I was 35 in the reserve line. That chick fila they gave us was tasty. Process was quick and smooth though.

June 24 2010 at 3:17 PM Report abuse rate up rate down Reply
Alex

woot I'm from maryville. that must be west town mall

June 24 2010 at 1:50 PM Report abuse rate up rate down Reply
aaronpickering

I arrived around 6:40 AM with a reservation and managed to get my iPhone 4 around 9:30 AM. It was incredible just how many people were lined up in Knoxville.

One thing did bother me, however. A number of people in the line of folks that did not have reservations became extremely irritated and volatile. I thought that the Apple Store folks handled them reasonably well, but it got out of hand a few times. They would boo when they let a reservation customer go in and were livid when they found out that the reservation customers were getting priority. There were even a few verbal taunts that crossed the line (a non-reserved teenager yelled a-holes at the reserved line--including the 4th grader that was behind me with her dad). Really, what did you expect if you showed up without a reservation? I spent 7 hours trying to reserve mine before I was able to do it.

The Apple scene just isn't quite the Mac user group of old, I suppose.

June 24 2010 at 12:53 PM Report abuse rate up rate down Reply
1 reply to aaronpickering's comment
AppleZilla

There were some belligerent non-reserved in Atlanta too. There was one guy who got in line with the reserved and refused to get out even though the store manager told him that they would not be able to help him. He was right behind me and made the experience kind of sour for those around the area.

June 24 2010 at 2:43 PM Report abuse rate up rate down Reply
mike

I was about 10 ppl behind you! :-) Posted some of my own shots at @mladd

June 24 2010 at 10:40 AM Report abuse rate up rate down Reply
Ion

Im in this line. It is in fact freaking huge.

June 24 2010 at 10:38 AM Report abuse rate up rate down Reply
naturlichfrisch

I'd be waiting in that line if I could get an upgrade. Even though I bought the 3GS on day one last year, I'm not eligible for any sort of upgrade pricing, not even $399. It would cost me $599 to get the 16GB model. No. thanks. Instead I'm going to wait until my next billing cycle and add a line for my wife to get it and give her my 3GS.

June 24 2010 at 9:48 AM Report abuse rate up rate down Reply
AppleZilla

Oh, and at the Lenox Mall location in Atlanta, when I arrived at 5 a.m. there were already about 400 in line. When they split us up into reserved and walk-ins, 75% of those people were walk-ins. By the time the store opened there were hundreds more in line(s).

June 24 2010 at 9:46 AM Report abuse rate up rate down Reply
AppleZilla

I think that as long as you have at least one 'reservation,' that you can actually buy more than one. They asked me for the last four of my SS#, my phone number, and my zip code. All things attached to the AT&T account and that have Nothing to do with my 'reservation' email. I had two emails, but because of the wackiness of the 15th, they were both generic reservations.

June 24 2010 at 9:43 AM Report abuse rate up rate down Reply
Bo Link

Both the reserved and non-reserved lines at the Green Hill Apple Store in Nashville, TN were approximately the same size. They both stretched down the entire corridor in front of the Apple Store (almost to J. Crew for any who's familiar with that mall).

I would say there were around to 400 people in each line. It didn't seem like either one was moving. I hope it's better this evening when I go to claim my reservation.

June 24 2010 at 9:38 AM Report abuse rate up rate down Reply
trstack

Logistics is obviously not anyone's strong suit at the retail stores. I reserved an iPhone because I could not order online (gave up after 50 failed attempts starting at 6am on 6/15). I show up at the store today expecting to get on a "reserved"line. Instead, I'm placed on a single line for 90 minutes and still none of the Apple staff makes it to my portion of the line to begin the reserved vs. non-reserved segregation.

Folks without reservations are walking out with devices before I've even been identified. What a joke. Reservations will hold the device until store closing tonight but you're screwed if your schedule won't allow you to make it back even though you spent 90 minutes in line.

Next time try two lines and validate the reservations for those who are already segregated. Let's get some adults in charge please.

June 24 2010 at 8:58 AM Report abuse rate up rate down Reply
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