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iSuppli: Apple to sell 120 million iPads by 2012

Many analysts were disappointed when Apple announced 4.2 million iPads sold in Q4 during the conference call yesterday. The consensus -- or hope -- among many on Wall Street was a 5m+ iPad quarter. But if iSuppli's report today is any indication, the Wall Street boys have nothing to worry about when it comes to future iPad sales. iSuppli states that due to increasing component availability (a lack of which, they suggest, is the only thing that kept Apple from selling more iPads), Apple is set to sell a total of 13.8 million units in 2010, up from 12.9 million units.

For 2011, iSuppli has raised total iPad sales estimates from 36.5 million to 43.7 million. It gets even better for the tablet maker in 2012, when iSuppli estimates Apple will sell 63.3 million units, up from their original estimate of 50.4 million. If iSuppli's estimates are correct, that means that by the end of 2012 -- just 2 years and 9 month since the iPad went on sale -- Apple will have sold 120 million of them. Now that's a lot of iPads.

The increased forecasts are due to greater than expected interest in the iPad from business and education institutions, and also due to the fact that the iPad is now available in more retail outlets like Amazon, Verizon stores, Target, and Walmart.

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Apple iPad

Many analysts were disappointed when Apple announced 4.2 million iPads sold in Q4 during the conference call yesterday. The consensus --...
 

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Johnny Simpson

surely you can't make such a calculation from just a few months of data.

October 20 2010 at 9:01 AM Report abuse rate up rate down Reply
George

Jordan-

Not smart. Let me count the ways.

First, Apple sold 4m iPads in one quarter which is what they reported. That's 16m a year. So jumping from 16 to 120 is not a big deal.

However, even that is stupid since we're looking at install base, not sales. They're saying there will be 120m iPads in the world total in 2012. Sales are only expected to be 50.4m which is only 3x the rate at which they are selling now.

Ugh. I hate when people don't think before talking.

October 19 2010 at 7:48 PM Report abuse rate up rate down Reply
DB

The company I work for has nearly 200,000 employees. We are private and in healthcare. There has been testing of using all iOS devices: iPhone, iPods and iPad's throughout the organization. Android OS has been dropped. I am not sure why, but iOS is being heavily tested in all business units.

October 19 2010 at 7:23 PM Report abuse rate up rate down Reply
frank

geez, Jordan. you were wrong - please just get over it.

October 19 2010 at 6:54 PM Report abuse rate up rate down Reply
JJ

good grief - where do all the raw materials come from to make that many iPads?

would we be eventually running low on the rare earth metals needed to make certain components...?

October 19 2010 at 6:47 PM Report abuse rate up rate down Reply
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