iPad increasingly popular among restaurateurs, diners
We've been talking about the iPad in restaurants for a while, starting back when the Lecere Corporation began testing their FIRMS point-of-sale system. The iPad seems especially effective for wine lists, and we covered the story about Bones in Atlanta seeing an 11 percent improvement in their wine sales.
According to the Associated Press, an upscale Chicago steakhouse called Chicago Cut is seeing similar results. While the owners are hesitant to lay their 20 percent increase in wine sales directly at the iPad's feet, they definitely credit Apple's magical and revolutionary device with some of the credit. Au Bon Pain is also experimenting with the iPad in six of its stores, using the tablet to do away with paper ordering pads.
The iPad has the ability to simplify a great deal of the order process in restaurants, communicating customer choices and orders back to the kitchen without wasting reams of paper. It's probably only a matter of time before we see even more dining businesses embrace the iPad.
[via Switched]
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We've been talking about the iPad in restaurants for a while, starting back when the Lecere Corporation began testing their FIRMS...
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I went into All Saints clothes store on Portobello Road/London the other day and they had about 10 iPads dotted around the shop on these funky old vices to display their app which made it easier to browse the collections... This is a flagship store so don't know if the others have them, but might be worth doing a feature on as it's a tourist attraction anyway and as has hundreds of antique Singer sewing machines in the windows, so it's embraces old and new technology.. Pretty cool concept and looks great too.
January 08 2011 at 3:01 PM Report abuse Permalink rate up rate down ReplyLooks like the future of restaurant ordering envisioned in Back to the Future II is closer than we thought!
January 06 2011 at 6:10 AM Report abuse Permalink rate up rate down ReplyI just came from an Au Bon Pain that surprised me with it's iPad ordering system instead of the usual paper. It slowed me down because the woman holding the iPad had trouble locating the different options. I ended up pointing to the screen as she was holding it. It would have been much faster if i could have brought it up on my own iPad.
January 05 2011 at 1:46 PM Report abuse Permalink rate up rate down ReplyIn Claridges London they use an iPad for the wine list to good effect from what my girlfriend said from her visit.
January 05 2011 at 9:43 AM Report abuse Permalink rate up rate down ReplyI just used an iPad as a menu at Qsine, on Celebrity Cruises' newest ship, Eclipse - it was pretty phenomenal! It not only added ease of ordering (and I'm guessing updating the menu), but had several dynamic features (including drink building, wine ordering, and others). It was actually an app built specifically for Celebrity, and I'm guessing it was pulled immediately after they installed it on all of their iPads...
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