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Verizon discontinues 'New Every Two' policy in the wake of the iPhone

Without much fanfare, Verizon Wireless has discontinued "New Every Two," a long-running promotion where anyone completing a two-year contract was eligible for a new or discounted phone if they signed on for another two-year contract. As of January 16, a few weeks before pre-orders would be accepted for Verizon iPhones, Verizon has changed its policy.

Previously, anyone completing a contract would be eligible for either a new low-end phone or a credit ranging between US$30 and $100 toward the purchase of a new phone. Verizon has also changed its early termination policy, which once allowed customers with a two-year contract to bail after around 13 months. This has now been raised to 20 months. It's true that Apple mobile products rarely, if ever, enjoyed this perk on AT&T, but the timing of this policy change is a bit of a slap in the face for the 26 percent of current iPhone users expected to switch to Verizon once the iPhone becomes available. According to a ChangeWave survey, 41 percent of those potential switchers plan to switch to Verizon within the first three months of the iPhone 4's release on that network, and another 31 percent plan on switching within the first year.


If you are an existing Verizon Wireless customer at present, you will be grandfathered in to the "New Every Two" program, but it seems that the timing is calculated to make sure that any switchers from AT&T will not have the opportunity for any sort of discounted phone. This and the fact that the Verizon iPhone will not be able to use the internet while talking on the phone may dismay people who are intent on switching -- me included -- but I'm sure that Verizon Wireless considers this a minor inconvenience for customers looking forward to using an iPhone on a network that (theoretically) will offer better performance than AT&T.

We'll keep an eye out for other "gotchas" that Verizon may announce.



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Without much fanfare, Verizon Wireless has discontinued "New Every Two," a long-running promotion where anyone completing a two-year...
 

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Jeremy

Yeah, this post is a little misleading by virtue of leaving out information. You make it sound like they're not going to subsidize peoples' iPhones, but that's not the case. New Every Two is an *additional* discount on top of the contract subsidy, and new iPhone customers wouldn't have been eligible for it for two years anyway.

January 17 2011 at 1:04 PM Report abuse rate up rate down Reply
Cam

This whole Verizon iPhone thing is nice. It finally gives the whiners another place to go. I'm so sick and tired of seeing the same crap over and over about how evil AT&T is. The fact is, they are all evil. I don't experience any of the issues talked about daily on the internet. Maybe I'm lucky as well. Another thing nice about this, hopefully Verizon makes AT&T think twice about their current plans and fees. Enjoy your crippled iPhones V fans.

January 17 2011 at 11:20 AM Report abuse rate up rate down Reply
1 reply to Cam's comment
fourfour44

Exactly, its going to be really interesting in a month to see if all these whiners really do leave AT&T and actually have to deal with Verizon. The fanboyism behind Verizon just astounds me (as does the hate for AT&T). It seems to be completely internet based, since every actual person I know that is on Verizon has tons and tons of problems, not just the terrible service and coverage, not picking up a signal when traveling somewhere, and the worst of all is the random $1 to $100 charges that get added to every bill. Sure, AT&T has problems too, the reception inside my apartment is pretty bad, but as soon as I go outside I get great full 3G coverage everywhere, and I know when my bill comes that its going to be roughly the same amount, I don't get random charges that have to be disputed and take a few hours on the phone with the company to get them taken off, never with an explanation for what they were supposed to be for.

But if this is what all the whiner want, then good for them, let them complain about the problems Verizon has so they'll stop the bitching and complaining about AT&T.

January 17 2011 at 1:05 PM Report abuse rate up rate down Reply
cSchug

TUAW is ridiculous. I love Apple as much as the next fella, but you guys are so far up Steve's ass you can't see anything. New Every Two is for the END OF YOUR CONTRACT. It's also worth either $30 or $50...not $100. And for as many times as I've "voided" and not received my new every two, people switching from AT&T are not missing out on anything. Current Verizon customers get one more new every two upgrade (Hence being 'grandfathered in') and then it's gone for them too. I get a lot of my Apple news here, but it's a little crazy when TUAW ignores easily researched facts. And I don't understand all the Verizon hate. Big Red is now a partner with Apple. Same team, guys. Verizon never said the iPhone was bad, most of their bashing was on AT&T's network. And opening up the phone to another carrier in the states is a GOOD THING.

January 17 2011 at 10:41 AM Report abuse rate up rate down Reply
1 reply to cSchug's comment
Dan Pritchard

> New Every Two is for the END OF YOUR CONTRACT. It's also worth either $30 or $50...not $100.

Actually, It did used to be worth $100 when I was with Verizon. I believe they had started to chop it down gradually by the time I ditched them in 2008. They slowly made it less and less, just as they made everything more expensive over time, due to the fact they have everyone brainwashed that their network is made of rainbows and magic and is better in every location than any other.

> And I don't understand all the Verizon hate.

Maybe I can help. Those of us who are basically satisfied with our AT&T service are sick and tired of Verizon fanbois (honestly, fanboism for a telco is the saddest thing ever) telling US how our phones don't work. Verizon lies and misleads people with their ridiculous "maps" ads. They point out that AT&T has only EDGE in the middle of nowhere like a cornfield in Nebraska, while Verizon claims to have 3G everywhere, as if that matters one bit to the people who spend 100% of their time in major and minor cities and highways, pretty much 100% of which are covered in AT&T's faster 3G GSM network. EDGE is not "no service." Verizon's network, despite the meaningless label of "3G," isn't very fast in the middle of nowhere either, probably due to the towers not having that much bandwidth in their own connection to the Internet.

Furthermore, not only is Verizon intentionally dishonest in their ads--they are the #1 carrier in just utterly exploiting their customers financially. Their 200MB data plan that gives you less data for the same money as AT&T, their insistence on a 2-year contract to get postpay service, even if you bring your own phone... Their insane Web Browser keys they have put on their dumbphones for years, which, when pressed, charge you $1.99 (http://www.wirelessweek.com/News/2010/03/Policy-and-Industry-Verizon-Sued-Data-Charges-Legal/ )... There is no end to their scheming to take more of your money.

I don't think AT&T is better, overall. They're about the same in greed (taking away unlimited data for new users and people who wanted tethering, for example). They're about the same in network quality--BOTH have a good number of bad coverage areas that are not really reflected in their maps. They're about the same in customer service--Both have good and bad reps and stores.

It's simply the utterly false portrayal of VZW as some kind of "white knight" that drives non-Verizon-fans crazy. Verizon doesn't love you. Verizon doesn't care about you. They want your money. ALL of it. And they want to provide you the minimum possible amount of value in return for that money. They have no interest in true competition, either. They would rather maintain the price-inelastic oligopoly they have colluded so hard to build.

Just like every other carrier.

January 17 2011 at 1:04 PM Report abuse rate up rate down Reply
Dean Baird

The contractual benefits that iPhone users didn't have with AT&T they will also not have with Verizon. Switchers aren't switching to get in on "new every two." They're switching to get on a better network.

If I had to endure all the indignities of AT&T's contractual obligations but had access to the Verizon network, I'd be OK with that. I can live without surf/chatting; I'm a simple soul.

What I'm tired of is no bars in more places: having no AT&T service where the Verizon wave is strong.

January 17 2011 at 7:52 AM Report abuse rate up rate down Reply
2 replies to Dean Baird's comment
Michael Ward

Are you a Verizon marketing droid?

January 17 2011 at 8:09 AM Report abuse rate up rate down Reply
Msmmcdonald75

I personally can not wait for the Verizon network to get cluttered and hear the same whining about no signal from Verizon users. I have AT&T phones, M-Cell, and U-Verse. I'm a fan. It's fast and works consistently. Go elsewhere fandroids.

January 17 2011 at 8:58 AM Report abuse rate up rate down Reply
rhodesy22

The operators over there are tight as hell. We get free phones for staying on or starting a new contract in the UK. 18 month being the standard.

January 17 2011 at 7:46 AM Report abuse rate up rate down Reply
ShaleX

This article is badly written... How does Verizon changing the plan for renewing after a 2 year contract, have ANYTHING to do with AT&T switchers?

Secondly, does this mean that.. If you sign a 2 year contract.. and after 2 years, you want any new phone, you will be expected to pay Full price for any and all phones?

January 17 2011 at 7:27 AM Report abuse rate up rate down Reply
1 reply to ShaleX's comment
Michael Bushnell

New Every 2 is an additional Verizon subsidy on top of the regular subsidy you get for signing a 2 year agreement. For instance, someone who bought a Droid phone a couple of years ago and completed their contract would be eligible for an additional $100 credit on an iPhone 4. They would be able to get a Verizon iPhone for $99 instead of the $199. Verizon is basically saying that new users will no longer get this perk when they finish their initial contract.

January 17 2011 at 8:06 AM Report abuse rate up rate down Reply
Pixelmatsch

The bright side of this is, that all those switchers who will be denied switching back will give this who stayed a nice speed boost. However, I don't know where you get the "theoretically" from. _HSPA_ is theoretically faster than EV-DO, not the other way.

In practice: Well, let's say I'm happy for me to be in Europe where we don't have AT&T's incompetence in providing those speeds to all.

January 17 2011 at 7:18 AM Report abuse rate up rate down Reply
1 reply to Pixelmatsch's comment
wygit

The 'theoretically' comes from a widely 'known' fact that AT&T's voice service is terrible. Dropped calls, no service, bad sound quality, acne...

Mind you, I've been on AT&T for 5 years now, after switching from Verizon, and have never experienced any of this. But since EVERYBODY say it's so, I must be wrong. I must just be THINKING my call quality is fine and that my calls end when one of the parties hangs up.

January 17 2011 at 9:31 AM Report abuse rate up rate down Reply
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