Sony denies rumored plans to exit iTunes

Sony is preparing to launch its Music Unlimited service in the US today and has used this occasion to debunk the rumor that it was pulling out of iTunes. A recent interview with Michael Ephraim, chief executive of Sony Computer Entertainment Australia, hinted that Sony may leave iTunes if its own Music Unlimited service saw widespread adoption. Sony Network Entertainment COO Brandon Layden responded to this report by stating:

Sony Music as I understand it has no intention of withdrawing from iTunes, they're one of our biggest partners in the digital domain. I think those words were either taken out of context or the person who spoke them was unclear on the circumstances.

This latest statement confirms that, under current circumstances, Sony's media content will stay in iTunes. This is good news for iOS users as Sony's Music Unlimited service in the US will be available for the PS3, networked television sets and Blu-ray players. Mobile devices are not included in its immediate plans, so iTunes will continue to be the easiest way to get the latest Avril Lavigne album on your iPhone or iPod touch.

[Via Electronista]

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Source: http://www.businessinsider.com/sony-exec-we-are-not-abandoni…

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Sony is preparing to launch its Music Unlimited service in the US today and has used this occasion to debunk the rumor that it was pulling...

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robbie

Once again, Michael Ephraim is the Managing Director of Sony Computer Entertainment *Australia*; Kazuo Hirai is the group CEO.

This was pointed out in the comments to the article you wrote previously, and yet you're still making the same key mistake.

February 17 2011 at 11:44 AM Report abuse Permalink rate up rate down Reply

1 reply to robbie's comment

robbie

Nice to see the attribution was /silently/ corrected; it is customary to note amendments at the end of the article.

April 03 2011 at 4:13 PM Report abuse Permalink rate up rate down Reply

adrienne

They'll probably pull it out, because their sales will be so dismal. Then, we sales are still dismal, they'll return to iTunes - much like TV shows from NBC Universal.

February 17 2011 at 11:16 AM Report abuse Permalink rate up rate down Reply

Shunnabunich

Yeah, I'm sure they'll keep denying right up until the minute they pull out.

February 17 2011 at 11:03 AM Report abuse Permalink rate up rate down Reply