CondÃ© Nast adds additional publications to iPad subscription options

Condé Nast was rumored to be reconsidering its pricing of subscription content on the iPad, but apparently that won't keep the publisher from expanding its offerings anyway. The company is going to be offering Allure, Glamour, Golf Digest and Vanity Fair in the mix, so users who want to subscribe to that content will be able to do so soon.

In-app subscriptions will run US$19.99, with options available for monthly subscriptions or just individual back issues. And of course, if you're already a print subscriber to any of those publications, there will be a way to enter your information and get free access to the iPad content.

That all seems like good news for both Condé Nast and its subscribers. There were a few kinks to work out with iPad subscriptions early on, but it seems like the market is settling down into a place where everyone considers the prices and the options agreeable.

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Source: http://gigaom.com/apple/conde-nast-continues-rollout-of-ipad…

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Condé Nast was rumored to be reconsidering its pricing of subscription content on the iPad, but apparently that won't keep the...

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todd.jolley

Really? $20 for a subscription I can pick up for $7.50 in print format? A digital subscription that costs nothing to print? A subscription that doesn't pollute land fills? Almost 3X as much as the print edition?

Are these companies run by a bunch of idiots? No wonder they are dying off. Next they will be running to Congress for bailout money because they are too stupid and just don't 'get it'

May 17 2011 at 7:50 AM Report abuse Permalink rate up rate down Reply

1 reply to todd.jolley's comment

Noah

Are you an idiot?

They charge $20 because 1. it's easier for the consumer to subscribe and not have to deal with paper products arriving in the mail, 2. they need to make up for the 30% Apple is taking and 3. they have to hire new personal to actually "make" the iPad content become interactive. It's not like they're scanning the Magazine and saying, here... read this digitally.

There's actually A LOT of work that goes into converting a Magazine like Vanity Fair or The New Yorker into an iPad sell-able format.

My only question is... when are they going to throw WIRED into the mix?

May 17 2011 at 8:17 AM Report abuse Permalink rate up rate down Reply