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Disney will not be a part of iCloud launch

Disney CEO Bob Iger spoke at the D9 conference this week, and said that while he considers the cloud to be a huge force in technology going forward, he's not sold enough to be included in the first round of Apple's almost-announced iCloud service.

Whatever Steve Jobs announces for iCloud on Monday (likely a music sharing and storage service, according to the rumors), it will not include goodies licensed under Disney. Still, Iger lauded Apple for working on what he called a "digital locker in the sky," saying that a system like that would really be "a step in a better direction for the user experience." Hopefully Apple will nail down Disney's agreement for iCloud in the future, if indeed it is going to serve as a media storage unit in the cloud.

Meanwhile, Iger's plans seem much more local to his company -- rather than relying on Apple or any other company to sell and store his content, Disney apparently plans to "deliver entertainment directly to our consumers through a proprietary site or platform," said Iger. Seems a little inconvenient to have each content company set up its own platform to sell content (rather than going through Apple's store and service), but to each his own, we guess.



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Disney CEO Bob Iger spoke at the D9 conference this week, and said that while he considers the cloud to be a huge force in technology...
 

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Buzz Mega

We got your "appearance of independency" right here. Heyo!

June 03 2011 at 11:34 PM Report abuse rate up rate down Reply
BKO

Where does it say Iger was not sold enough to participate in the launch? Certainly not in the original story from which you cobbled this post together.

Come on, guys. If you're going to redesign your site to look like a newsmagazine, you have to start acting like one and do some reporting and research.

June 03 2011 at 3:33 PM Report abuse +1 rate up rate down Reply
2 replies to BKO's comment
FunFred

Research and accuracy have never been TUAW's strongsuit. They tend to read a headline, elaborate some BS article, then get criticized for it.

June 03 2011 at 5:50 PM Report abuse +1 rate up rate down Reply
JimmieTheSaint

"Walt Disney CEO Bob Iger said the company isn’t part of the launch of Apple’s iCloud next week, but sees a future for entertainment in the cloud."

It's the first line in the article

June 05 2011 at 7:50 AM Report abuse rate up rate down Reply
Michael Long

"Seems a little inconvenient to have each content company set up its own platform to sell content..."

Really. Do they think we need to have an "app" for each of the 100 or so channels on television? One for each studio? One for each magazine? One for each publisher?

Hell, why not one for each and every author and artist??? I'd love nothing more that to manage 10,000 apps, each with different interfaces and varying degrees of functionality....

June 03 2011 at 3:13 PM Report abuse rate up rate down Reply
FunFred

I like how TUAW doesn't even mention (or perhaps realize?) that Steve Jobs is on the Disney Board of Directors. The article that they are referring to doesn't say that Disney won't be part of the launch - it says Iger couldn't give details about iCloud.

Another poorly researched article from TUAW. Congrats guys.

June 03 2011 at 3:12 PM Report abuse +1 rate up rate down Reply
Richard Neilson

Someone is jumping a little ahead of the game here. Disney is not a major music label. Assuming initially this is a music steaming service, as it is universally expected to be, why would you expect to see Disney involved? Aside from music labels, there are no major media corps involved at this point. Disney wouldn't be expected onboard until it reaches that stage.

June 03 2011 at 3:01 PM Report abuse rate up rate down Reply
Brandon

Quote: "Seems a little inconvenient to have each content company set up its own platform to sell content "

This has absolutely nothing to do with user convenience. Nobody is creating their own content portals for convenience of the user - this is about money. Disney can (in their minds) make more money running their own show than they can with Apple, Amazon or anyone else running it. I can't imagine anyone thinking Amazon's app store for Android was about anyone's convenience... that was Amazon seeing a chance to unify the marketplace under their huge umbrella and make a mint doing it.

Sure Apple may be doing some of this iCloud garbage to integrate the user experience better for iOS/X users, but they aren't doing it for the good of their health :)

June 03 2011 at 2:51 PM Report abuse rate up rate down Reply
AppleZilla

Not the first time they haven't been immediately on board with Apple. I wonder if there is some legality involving Steve Jobs that makes them hesitate on anything Apple?

June 03 2011 at 2:39 PM Report abuse rate up rate down Reply
1 reply to AppleZilla's comment
ttringle

I doubt it, as long as apple makes the same services and deals available to others so there doesn't seem to be any sort of collusion or under the table dealing going on. I've never gotten that impression from these kinds of deals as it seems that Apple is continually struggling to get these idiots to realize that online/streaming etc is the future. They all usually seem to be sticking their heads in the ground and believing that things will go back to the way they were in 1990.

June 03 2011 at 2:49 PM Report abuse rate up rate down Reply
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