Bloomberg: Sprint to sell iPhone with unlimited data

I'm sure they will, and they'll a magnet for all the right reasons too! Then with that huge cash injection they'll invest in and expand their 4G network. After the first year carrying the iPhone and x-million new subscribers, they'll restructure their data plans.....sound familiar? The only "smart" reason to switch to Sprint this fall would be to get the initial unlimited data and pray to god they honor grandfathering next year! If you are still under unlimited from the other 2, then you'd be a fool to switch, especially considering how far ahead the other 2 are on 4G availability. This is the greatest comment of all time.

Count me in for switching to Sprint. I have an unlimited AT&T grandfathered plan, but can't stand the awful spotty service. I have planned on switching to Verizon when my plan was up even though I would lose my unlimited data, but not it appears I don't have to. Where I live, Sprint and Verizon are essentially equivalent for coverage. It will be a shame in some ways if people don't switch over even if they are grandfathered in because punishing the carriers by leaving is the only way to make them drop their ridiculous data premiums. Text, tethering, MMS. How many different times can they charge you for the same zeros and ones?

I don't think the unlimited data will stick around. The heavy users (users that cost the carriers the most) are the ones who care about this. The low to average data users don't seem to care and are happy paying more with ATT and Verizon. Hopefully this strategy works for sprint because it's good for the user and for competition but corporate greed will eventually win out.

Why does no one report on the $99 price point for this unlimited plan? Its unheard of to pay $99 a month, unlimited or not, unless its 4G... $20 for 2 GB and incurred fees from going over might be cheaper than the $99/month....

Stop being so excited about this when EVERY blog I've read today refuses to report the price.

Im with Michael...Thank you SPrint!!!! I currently have 4 iPhones with AT&T that are grandfathered in! Competition is good!

Sprint WILL kill the unlimited plan before too long. Will they be able to do web and voice at the same time?

Hello, I am from the future. In March 2012, TUAW will post a story titled "Sprint kills unlimited data plans."

The question here is: Will people who currently have unlimited data on Verizon be forced off unlimited to get the iPhone 5 or not? If they don't have to give up unlimited then I don't see how this would do much for them.