IDC report: iPhone lost marketshare to Android in Q2 2013
According to a research report published by IDC today, Apple's share of the worldwide smartphone market took a slight dip during the second quarter of 2013.
IDC's press release reads in part:
"The iOS decline in the second quarter aligns with the cyclicality of iPhone," says Ramon Llamas, Research Manager with IDC's Mobile Phone team. "Without a new product launch since the debut of the iPhone 5 nearly a year ago, Apple's market share was vulnerable to product launches from the competition. But with a new iPhone and revamped iOS coming out later this year, Apple is well-positioned to re-capture market share.
Specifically, IDC found that Apple's share of the worldwide smartphone market during Q2 2013 checked in at 13.2 percent, representing a slight decline from the 16.6 percent share Apple registered during the same quarter a year ago. While Apple's share of the smartphone market declined, bear in mind that Apple's year-over-year iPhone sales still experienced a 20 percent gain. Indeed, analysts were pleasantly surprised when Apple last quarter posted much better than anticipated iPhone sales.
As for Android, the yin to Apple's yang in the smartphone market, it saw its share of the smartphone market rise from 69.1 percent during Q2 2012 to 79.3 percent during Q2 2013. Concurrently, Windows Phone continued its struggle to gain any traction in the marketplace. While its year-over-year sales volume increased by an impressive 77.6 percent, it still accounted for a paltry 3.7 percent share of the worldwide smartphone market. Not too surprisingly, BlackBerry devices also saw a drop in marketshare, dropping from 4.9 percent down to 2.9 percent year over year.
Within the Android camp, Samsung continues to lead the way. Android-based handsets from Samsung accounted for the majority of Android handsets sold during the second quarter of 2013.
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