AppleHistory Articles on TUAW - The Unofficial Apple Weblog

Livestream of Tim Cook and Peter Oppenheimer at today's congressional hearing

by Yoni Heisler (May 21st, 2013)

Catch up on all of Apple's tax controversy here as both CEO Tim Cook and CFO Peter Oppenheimer gear up to testify in front of Congress to address Apple's billions in foreign-stored cash. ...

Video Flashback: Steve Jobs explains why Macs don't sport 'Intel Inside' stickers

by Yoni Heisler (May 20th, 2013)

In a recent interview, outgoing Intel CEO Paul Otellini explained how he passed up on an opportunity to get Intel chips inside the original iPhone. According to Otellini, Apple and Intel couldn't come to terms regarding cost. Further, Otellini explained that he simply had no way of knowing how ...

Tim Cook talks about US-made Mac with Politico

by Kelly Hodgkins (May 17th, 2013)

Last year, Apple CEO Tim Cook announced that Apple was bringing production of an existing Mac line to the US. Cook shared some additional details on the project in an interview with Politco that was published yesterday. Besides being assembled in the US, many of the components will be produced in ...

Apple announces 50 billionth app download, contest winner

by Dave Caolo (May 16th, 2013)

Brandon Ashmore from Mentor, Ohio hit the App Store lottery yesterday by downloading the 50 billionth app to be served by Apple's App Store. Namely, it was Say The Same Thing by Space Inch that allowed Brandon to collect his prize, and what a prize it is: an App Store gift card with US$10,000 on ...

Steve Jobs interview wins a former nay-sayer's respect

by Kelly Hodgkins (May 13th, 2013)

Sometimes all it takes is a moment of time and an open mind to change your opinion of someone. In a recent column at Forbes, Drew Hansen, a management expert specializing in hyper-growth startups, writes about Steve Jobs and how The Lost Interview movie changed his view on the Apple ...

Photographer Peter Belanger on shooting for Apple

by Yoni Heisler (May 8th, 2013)

The Verge has an interesting interview up with Peter Belanger, the man responsible for many of Apple's iconic product shots. Though you may not be familiar with the name, Belanger is a San Francisco-based photographer who helps make Apple's products look so darn appealing and aesthetically sharp. ...

Rare Apple-1 hits the auction block

by Kelly Hodgkins (May 3rd, 2013)

There are only six known working Apple-1 computers in the world, and one of these units will go on sale later this month. According to a report in Computerworld, German auction house Breker will be auctioning off the machine that was owned by Fred Hatfield. The Apple-1 includes the original ...

Apple already taking steps to prepare for its upcoming debt sale

by Yoni Heisler (Apr 30th, 2013)

Apple last week announced that it would embark on a massive stock repurchasing plan whereby it will purchase US$60 billion worth of its own shares by the end of 2015. In a press release on the matter, Apple called it the "largest single share repurchase authorization in history." What's more, the ...

Bidding for coffee with Tim Cook breaks $550,000

by Yoni Heisler (Apr 26th, 2013)

Two days ago, we reported on a Charitybuzz auction which was auctioning off coffee with Apple CEO Tim Cook at Apple's headquarters. Since the "item" first became available for bidding, the price to sit down with the Apple CEO has continued to rise to incredibly high levels. At the time of ...

Apple celebrates 'A Decade of iTunes' with interactive timeline

by Michael Grothaus (Apr 24th, 2013)

Apple is celebrating "A Decade of iTunes" with a cool interactive timeline in the iTunes store. The timeline pulls out milestones for iTunes each year. For example, on September 7th, 2005 it says "iPod nano replaces iPod mini and goes on to become the bestselling music player ever." Each year ...

US Patent Office withdraws primary objections to 'iPad mini' trademark application

by Michael Grothaus (Apr 8th, 2013)

As noted by MacRumors, The US Patent Office has withdrawn primary objections to Apple's "iPad Mini" trademark application. The primary objections were raised last month when the USPTO deemed elements related to the "iPad mini" name as descriptive instead of contributing a unique name to a ...

Apple ad man Ken Segall takes issue with Apple's iPhone naming scheme

by Yoni Heisler (Apr 8th, 2013)

While serving as the creative lead of TBWA/Chiat Day, Ken Segall oversaw the creative direction of Apple's marketing efforts. Credited as the man who put the 'i' in iMac, Segall worked very closely with Steve Jobs and helped oversee a number of memorable Apple ad campaigns, including the ...

Apple's planned 'spaceship' campus reportedly $2 billion over budget

by Yoni Heisler (Apr 4th, 2013)

In June of 2011, Steve Jobs stood before the Cupertino City Council and announced Apple's desire to build a massive new campus on 98 acres of land it had previously acquired from Hewlett Packard. And by massive, I mean that it will have a slightly larger footprint than the Pentagon. Jobs ...

Apple government liaison suggests that next two iPhone models were designed under Steve Jobs

by Yoni Heisler (Apr 2nd, 2013)

A common refrain from Apple critics is that without the visionary talents of Steve Jobs steering the ship, Apple is toast. Just recently, former Microsoft COO Bob Herbold added his name to the long list of people who are pessimistic about Apple's ability to innovate during the post-Jobs ...

Photos from the night Steve Jobs returned to Apple

by Michael Grothaus (Mar 27th, 2013)

Former Apple employee and Mac OS evangelist Tim Holmes has posted a series of photos on his Flickr account from December 20, 1996. That's the night Steve Jobs returned to Apple after an 11-year absence. As Holmes explains on Flickr: Working late on a Friday on December 20th at Apple ...