BTO Articles on TUAW - The Unofficial Apple Weblog

Macworld benchmarks: Mac mini BTO can match iMac performance

by Chris Rawson (Aug 29th, 2011)

As the closest Apple comes to a "budget model" Mac, the Mac mini usually turns out to be substantially less powerful than the larger, more expensive iMac. However, Macworld discovered via recent benchmarks that a build-to-order current-generation Mac mini can meet or exceed many performance ...

Online Apple Store adds one-click "popular configurations" option

by Michael Rose (Dec 16th, 2010)

Just in time for those holiday orders, there's been a small change in the online Apple Store's build-to-order pages for the MacBook, MacBook Pro and MacBook Air. Dave "Eagle-Eye" Caolo spotted the addition of new one-click BTO configurations, which include free express shipping. The new one-click ...