Consumers Articles on TUAW - The Unofficial Apple Weblog

iOS games spending overtakes dedicated games

by Mike Schramm (May 16th, 2013)

App analytics firm App Annie has released a new report about portable gaming, and announced that iOS gamers are now spending more money on Apple's platform than on traditional handheld titles. The light blue above is last year's fourth quarter, the dark blue is this year's first quarter, and as ...

Apple becomes Asia's second most popular brand

by Mike Schramm (Jul 5th, 2012)

A company called Campaign Asia-Pacific has released the results of its latest survey, examining the popularity of various brands in Asia. Apple has reached number two on the list. The company from Cupertino has topped big names like Sony and Panasonic, and jumped up along with Nestle (which is ...

Goldman Sachs sees iPad demand slowing

by Mike Schramm (Nov 16th, 2011)

Almost two years after the iPad launch, Goldman Sachs reports that demand is slowing down, just as the holiday shopping season begins. "While improving holiday demand into late November could certainly push the momentum in the other direction, we believe it is prudent to assume the iPad is ...

Study: Shopping on iPads increases spending

by Mike Schramm (Nov 12th, 2011)

Whether you want to hear it or not (and trust me, I don't either), the holidays are just a couple of weeks away. Just a short 14 days from now, the holiday season will be upon us, and Black Friday and other holiday deals will be everywhere, encouraging us to buy gifts, sale items, and whatever ...

Calibrate your monitors for cheap

by Erica Sadun (Jan 12th, 2011)

In the world of computer monitors, there's quality, ... and then there's the rest of us. I buy my monitors at places like Costco, Target and Best Buy, where you can pick up a 27-inch unit for under $300. Remember that statement about "you get what you pay for?" It's particularly true of ...

Apple set to have a great holiday season, says Changewave

by Mike Schramm (Nov 26th, 2010)

The holiday shopping season kicked off in America with Black Friday today, and Apple should finish out the rest of 2010 with a bang. ChangeWave, a firm that covers consumer trends, has told Apple 2.0/Fortune Tech that one of its surveys has consumers leaping for laptops, specifically those made by ...

HDCP may spoil your Apple TV fun

by Michael Rose (Oct 5th, 2010)

Given the minimal available output ports (just HDMI and TOSlink optical audio) on the Apple TV, it's no surprise that the low-cost HDMI to DVI cables used in some home media setups aren't supported. Unfortunately, if you're using HDMI converters or cables of the sort, you may be out of luck with the ...

Four out of ten IT professionals would buy a tablet, but would you?

by Mike Schramm (Jan 25th, 2010)

Macworld is reporting that their partner Network World recently did a poll and came up with the figure of four out of ten Network World readers willing to buy a tablet on day one sight unseen. That's an interesting result (and it's not the only one seen along those lines), but I want to know what ...

Apple screwed you: So now what?

by Erica Sadun (Sep 5th, 2007)

The $200 price drop isn't going over well with readers. So here are a few TUAW tips for how to handle this situation: Returns. If you're within the first 14 days of purchase, you're golden. Go back to the store and raise hell. You may still be charged a $40 restocking fee--theoretically you ...