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Filed under: iTS, iTunes

HBO just added to iTunes, some episodes cost $2.99

by Scott McNulty (RSS feed) on May 13th, 2008

That was quick. Just yesterday I wrote about the rumored addition of HBO shows to the iTunes Store and today they show up on iTunes. The following HBO shows are now available on iTunes, though some of the episodes cost more than $1.99:
Episodes of the Sopranos, Rome, and Deadwood all cost $2.99 while the rest of the series are priced at the typical $1.99. Looks like Apple is a little more open to flexible pricing on television shows than they used to be.

Thanks, howie.

Tags: hbo, itunes, itunes-store

Filed under: iTS, iTunes

HBO might be coming to iTunes, with flexible pricing

by Scott McNulty (RSS feed) on May 12th, 2008

Portfolio.com is reporting that you might soon be able to find Tony Soprano in the iTunes Store. HBO, the premium cable channel known for its original programming, is in talks with Apple to add HBO programming to the iTunes Store.

This is good news for fans of HBO shows, but the real story here is the deal that HBO has reportedly managed to wrangle out of Apple. Portfolio's sources say that Apple has agreed to flexible pricing for HBO, which might mean we'll have to pay more than $1.99 per episode for that content. This is the structure that NBC, and many other studios, would love but Apple has been resistant to it in the past.

Before you go crazy, please note that flexible pricing might mean something other than paying more for the shows: Apple might give HBO a bigger cut of the profits from the flat $1.99. Only time will tell, since HBO insiders say that HBO's inclusion in the iTunes Store will be announced and launched at the same time.

Note: HBO and TUAW both have the same corporate overlords, but that doesn't mean we have any inside information.

Tags: aol-time-warner, hbo, itunes, itunes-store

Filed under: Widget Watch

Widget Watch: HBO Widget

by David Chartier (RSS feed) on Apr 11th, 2006


I haven't been this impressed with a widget's capabilities in a long time. The HBO widget is highly functional and eye candy-infused, allowing you not only to check the program guides for both HBO and Cinemax channels, but you can browse and view their 'large collection' of teasers right inside the widget. Top that all off with a really slick minimizing ability to get all this intensive content out of your way when you'd rather save the cycles, and I think I've found the latest widget to receive a 'click of my mouse™.'

The widget is, of course, free and available from HBO's site.

[via Daring Fireball]

Tags: guides, HBO, movies, programming, schedules, shows, teaser, trailer, trailers, widget, widget watch, widgets, widgetwatch

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