PhilSchiller Articles on TUAW - The Unofficial Apple Weblog

Phil Schiller gets a new title at Apple

by Michael Grothaus (Nov 11th, 2011)

As first spotted by TheNextWeb, Phil Schiller has a new title at Apple. Previously he was the Senior Vice President of Worldwide Product Marketing, but now Apple's Executive Profiles page and Schiller's own bio state his title as Senior Vice President of Worldwide Marketing. As TheNextWeb ...

A look at Apple's "all-star" executives

by Dana Franklin (May 9th, 2011)

Tim Cook, Phil Schiller, Jony Ive, and Steve Jobs are big names at Apple. These top executives are known around the technology industry and around the world for their operational excellence, marketing know-how, design genius and powerful reality distortion fields. While these four men often get ...

Phil Schiller says white iPhone coming this spring

by Kelly Hodgkins (Mar 14th, 2011)

Increasingly it seems that when you have a question about an Apple product, you should bypass the support forums and go directly to Apple's top brass. When asked about the white iPhone 4 on Twitter, Apple's senior vice president of worldwide product marketing, Phil Schiller, responded with an ...

Make a free Apple-oriented Christmas Creche

by David Winograd (Dec 21st, 2010)

If you've got a bit of time on your hands before Christmas (yeah, that could happen), you might want to build a Christmas Creche using a bunch of Apple favorites and pundits to witness the birth of the iPad. Our Dutch friends at One More Thing have put together a free print, cut and glue kit, where ...

Schiller answering questions on Twitter

by Mike Schramm (Nov 30th, 2010)

Last week, we reported that Apple's Phil Schiller has gotten a verified account on Twitter, and since then, his popularity on the short form social networking service has apparently skyrocketed. Rather than just retreat to the shadows, he's stepping up into the limelight, sharing insights and ...

Poll: Who's gonna keynote?

by Erica Sadun (Apr 7th, 2010)

Tomorrow, Apple will introduce its iPhone OS 4.0 roadmap. And we'll be there, metaliveblogging our hearts out as the events unroll. The big mystery tonight, at least here in TUAW-land, is who will give the speech. Is this going to be a big-time Steve Jobs keynote? Or can we expect Phil Schiller to ...

Phil Schiller responds to sex app purge

by Dave Caolo (Feb 23rd, 2010)

Late last week, Apple removed some 5,000 apps from the App Store for what it called "objectionable content." The story broke when Jon Atherton of Chillifresh, developer of the app Wobble iBoobs, sent an email to Techcrunch detailing his app's removal. Since then, Jon posted what is allegedly Apple's ...

Schiller defends App Store approval process

by Mike Schramm (Nov 24th, 2009)

Well here we go. Up until now, we've heard a lot from developers about how much of a mess the App Store's approval process is, from people who've been rejected outright to people who've been forced to resubmit to people who've just given up completely. But we haven't heard much from Apple, and now ...

Phil Schiller: Holiday lineup in place

by Dave Caolo (Oct 27th, 2009)

It's now safe to shop for Apple products without fear of getting burned by a last-minute release, at least for the next few months. Apple's senior VP of Worldwide Product Marketing, Phil Schiller, told Gizmodo today that "... the holiday lineup is set." Apple typically does this in late autumn to ...

BW: Apple's Schiller sees opportunity for Mac with Windows 7 launch

by Ken Ray (Oct 15th, 2009)

One week from today, Microsoft will try to shake the stink of Vista. BusinessWeek reminds the world that Microsoft is set to launch Windows 7 on October 22nd. I've got the day free, since all of my invitations to Windows 7 launch parties seem to have been lost in the mail. As the spotlight shifts ...

Apple hires former Newton guru as new VP of Product Marketing

by Steven Sande (Sep 29th, 2009)

The New York Times Bits Blog is reporting that Michael Tchao, a member of the team that brought the Apple Newton MessagePad to market, is going back to work for Apple after a 15-year absence. In Tchao's new job as Vice President of Product Marketing, he'll be reporting to Apple Senior V.P. of ...

Developer's iPhone boycott rates an answer from Phil Schiller

by Michael Rose (Aug 12th, 2009)

First, there was the Ninjawords dictionary, and it was good. Well, it would have been good, except it self-bowdlerized in an effort to get accepted into the App Store; and there was much wailing and gnashing of teeth. Then, in response to said gnashing/wailing, a voice spoke out of the cloud: Phil ...

Join TUAW at 10 AM PT/1 PM ET for our WWDC keynote meta-liveblog

by Steven Sande (Jun 8th, 2009)

June 8, 2009. Today's a day filled with incredible anticipation for Apple fans. The Apple Worldwide Developers Conference opens with a keynote by Apple Senior VP of Product Marketing Phil Schiller, who is widely expected to announce the availability of the 3rd generation of iPhone firmware and ...

Macworld 2009 keynote liveblog

by Michael Rose (Jan 6th, 2009)

Welcome to the TUAW liveblog of the Macworld Expo 2009 keynote address. The keynote has ended; to read the full report click 'read more.' Quick summary: iLife 09, iWork 09, 17" MBP, and iTunes (Plus for all, tiered pricing, and buy songs over 3G). We're keeping on covering every bit of Macworld via ...

The cat's out of the bag for iWork '09

by Aron Trimble (Jan 6th, 2009)

Take a stroll on over to Apple's downloads page and peek at the 5th entry under Top Downloads. What you will find is an entry for iWork '09 -- which has yet to be announced. We currently don't have any information available as to what changes would be present if iWork or iLife were updated. However, ...