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Filed under: Analysis / Opinion, Gaming, Odds and ends, Freeware, iPhone, App Store, iPod touch

TapTapTap creates 10,000 iPhone apps mosaic

by Mike Schramm (RSS feed) on Dec 5th, 2008


This is awesome. TapTapTap, in order to celebrate over 10,000 apps in the App Store, has created a mosaic of (what else?) an iPhone loaded up with apps -- out of the icons of App Store apps. It's crazy. You can see the entire thing full scale over on Flickr, and World of Apple is selling a poster of the image for $50 if you want to jump right over all the trouble of printing it out yourself..

There are quite a few Apps I don't recognize in there, but I did notice the WebMD app, the Warcraft Characters app, Pyrus, NetNewsWire, and a few others I've got installed on my own iPhone. Very cool idea, and very neat way to show off just how many thousands of apps have arrived in the App Store already.

Thanks, Alex!

Tags: 10000-apps, app-store, flickr, icons, image, iphone, ipodtouch, mosaic, picture, poster, taptaptap

Filed under: Analysis / Opinion, iPhone, App Store

More App Store sales figures

by Christina Warren (RSS feed) on Aug 14th, 2008

Last week, iPhone app shop tap tap tap released preliminary sales data for its iPhone applications. The figures were interesting (and impressive), but at the time, only seven days of data was available. As Steve Jobs told the Wall Street Journal on Monday, the App Store's first month generated about $30 million US in sales, and I was interested in how that would translate on a micro level. Yesterday, tap tap tap's John Casasanta posted its full July sales totals (save a few territories, which will likely have little effect on the final tally), allowing us to do just that.

As with the data released last week, the numbers are extremely impressive. Apple's reporting process calculated sales from June 29, 2008 through August 2, 2008. However, as John notes, because the App Store didn't launch until July 10, 2008, the sales data is actually for 24 days.

For tap tap tap's two applications, this is the breakdown:

Where to Go (App Store link) sold 24,094 copies at $2.99 a copy in 24 days.
Tipulator (App Store link) sold 3,168 copies at $.99 a copy in 24 days.

After Apple's 30% cut, tap tap tap's net revenue was $52,815 US for 24 days. Wow. That averages to just about $2200 US a day.

Read on for more analysis.

Continue reading “More App Store sales figures”

Tags: app store, AppStore, iphone, macheist, sales figures, SalesFigures, tap tap tap, TapTapTap

Filed under: Analysis / Opinion, iPhone, App Store

iPhone dev tap tap tap releases sales figures

by Christina Warren (RSS feed) on Aug 6th, 2008

John Casasanta from iPhone app shop tap tap tap has released the company's sales data for the week of 7/28/08 to 8/3/08. John is one of the guys behind MacHeist, and as such has a history of being open about sales figures; still, releasing this information is a bold move.

Although the only available data was for the last week of sales (though the tap tap tap blog says it will be updated if they get access to past figures), it is still really interesting to to gauge the figures and evaluate, at least to a small degree, how one publisher is doing at the App Store.

For tap tap tap's two applications, this is the breakdown:

Where to Go (App Store link) sold 3193 copies at $2.99 a copy in seven days.
Tipulator (App Store link) sold 353 copies at $.99 a copy in seven days.

After Apple's cut, tap tap tap's revenue was nearly $7000 for the week. Not too shabby. Even on this micro scale, this is further evidence of the long-term market viability for iPhone applications. This isn't surprising, but it is nice to have some solid sales data to backup the download tallies.

Furthermore, John discusses the relative marketing costs associated with iPhone apps as compared to traditional software. So far anyway, it appears that lower upfront promotional costs are needed to ensure a good return. Of course, we're still in the first month of iPhone app sales, as more and more apps come to the store and the "newness" factor starts to wane, marketing costs will likely have to increase.

The future of the App Store is exciting and this kind of news is encouraging, especially in light of some of the snake-oil applications that threaten to turn the App Store into Palm Store 2.0.

Tags: app store, AppStore, iPhone, macheist, tap tap tap, TapTapTap

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