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Slices of Apple episode 3: Customer Service

In episodes one and two of Slices of Apple, we looked at where Apple came from. We toured the crucible of design and engineering that forged Silicon Valley, and examined the fall of a titan in the 1990s when Apple devalued its brand before Steve Jobs returned. In this episode we'll look at the...

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Apple tells developers not to sell consumer health data

Apple's HealthKit API has the ability to hold extremely important personal health data like heart rate, exercise habits, and blood pressure, but the company is now clarifying its guidelines on what third party developers are allowed to do with that data, Guardian reports. With added language to...

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Apple sends out official invitations for Sept. 9 event

It's official -- Apple will hold a special event at the Flint Center for the Performing Arts in Cupertino, CA at 10 AM PT on September 9. This message comes courtesy of The Beard (AKA Jim Dalrymple), the proprietor of Loop Insight. As usual, TUAW will be liveblogging the event and providing...

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Los Angeles doesn't want $500 million worth of iPads after all

A US$1 billion plan to give every student in the Los Angeles Unified School District an iPad, while beefing up the district's internet capabilities and other infrastructure, is now dead, according to the L.A. Times. The deal would have started with a $30 million purchase of tablets from Apple,...

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Judge refuses to invalidate Apple patents

In the continuing legal tangle between Samsung and Apple, a federal judge has denied Samsung's request to invalidate a pair of patents related to the iPhone's slide-to-unlock feature and unified search, Mac Observer reports. Both patents are part of Apple's infringement cases against Samsung,...

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Apple will replace your defective iPhone 5 battery

Is your iPhone 5 battery life bad? No, I don't mean "Oh jeez I have to charge it every night!" bad, I mean "Wait, it was at 100% when I unplugged it five minutes ago, and it's already down 15%" bad. If so, your phone might fall within a certain serial number range that qualifies for Apple's new...

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Apple tattoo makes it permanent

According to our poll, over half of you think that Flickr user Terry Johnston is crazy for expressing his devotion to Apple in such a way. I, for one, don't find it nearly as strange, though it would seem to be more appropriate if we could pick out our own bodies, and have Jony Ive design one...

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Apple patent application reveals design for reversible USB connector

Over the past few days, there have been a number of reports and leaked photos suggesting that Apple is working on a Lightning cable featuring a reversible USB connector. While Apple rumors are a dime a dozen, a recently published patent filing from Apple on such an invention lends much more...

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Apple releases a new video celebrating the diversity of its staff

Apple recently released statistics touting the diversity found among its employees which, when compared to other tech companies, shows the company is working hard to mix up the makeup of its workforce. The same day Apple released that info, the company debuted this video celebrating the varied...

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Apple has no shame in pushing back product deadlines

Former Apple User Experience designer and evangelist Mark Kawano recently penned an interesting piece for Inc. detailing some of the lessons he learned during his 6+ year stint at Apple. Given Apple's reputation for avoiding vaporware like the plague and only releasing finished and polished...

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Despite being doomed, Apple once again rockets towards its highest stock price ever

The iPhone 6 is going to suck, nobody wants an iPad, and the iWatch is going to cost US$3,000, so it's really quite surprising that despite all this on its plate, Apple is still managing to creep near to its highest stock price in history today. At the time of this writing, AAPL is sitting at...

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Security breach may be reason for Gatekeeper app signing changes (Updated)

A discussion has been brewing on Twitter today regarding the recent app signing changes that could leave some apps blocked by Gatekeeper if developers don't re-sign the apps. Apple had let developers know that "With the release of OS X Mavericks 10.9.5, the way that OS X recognizes signed apps...

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Apple's "Misunderstood" holiday ad captures Emmy for "Most Outstanding Commercial"

A holiday-themed ad Apple released in late 2013 -- titled "Misunderstood" -- was the recent recipient of an Emmy award for "Most Outstanding Commercial." Put together by Apple's longtime ad agency TBWA, the ad depicts teenage boy who seemingly prefers to spend time alone on his phone than he does...

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Apple updates executive profiles page with more execs and diversity

Apple today added a number of new executive profiles to the Press Info part of its website, featuring a number of execs who haven't been in the limelight before. Among the additions to the profiles are the smiling group of happy Apple execs seen above, including Paul Deneve (previously CEO of...

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Tim Cook takes the ALS Ice Bucket Challenge, challenges Dr. Dre

Yesterday we talked about Apple marketing VP Phil Schiller challenging CEO Tim Cook to take the ALS Association Ice Bucket Challenge. Well, at an Apple beer bash yesterday, Cook took his icy shower. Cook then challenged Disney CEO and Apple board member Bob Iger, recording artist Michael Franti...

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