Breakdown Articles on TUAW - The Unofficial Apple Weblog

Analysis determines why Angry Birds is so popular

by Mike Schramm (Nov 9th, 2011)

Here, finally, must certainly be the last word on Angry Birds. Certified Human Factors Engineering Professional Charles L. Mauro has done an exhaustive report called "A Cognitive Teardown of Angry Birds," in which he breaks down, piece by ever-lovin' piece, the throw-birds-at-pigs game and just ...

The iPhone app showdown

by Mike Schramm (Jan 20th, 2010)

This was an intriguing experiment undertaken over at Minimal Mac: Patrick decided to play a little Homescreen Survivor with his iPhone app icons -- he cleared everything off his homescreen, and then only let those apps back on which he used more than once throughout the course of a week. The result? ...