All day on December 25, TUAW presents "Now What?" We've got first steps and recommendations for all the Apple gifts you (hopefully!) found under the tree today. Happy holidays! If you're a Mac veteran, send a link to this post to the switcher on your holiday list.

Merry Christmas, new Mac owner. First of all, congratulations! Welcome to the family. There's some eggnog on the table, and feel free to put your coat on the bed. Setting up your new Mac is a famously easy experience. It should take about 10 minutes, depending on the kind of Mac you bought, and where you want to put it.

Once you have your new Mac on your desk, it will take you through a short setup process to personalize your new machine. You'll choose a username, a password, and will be given the option to register your Mac and sign up for MobileMe, if you want. (You can register and sign up for MobileMe later, if you don't do it now.)

If you bought any applications along with your Mac (like Microsoft Office, for example), you can install them very easily. Just insert the disc, and either drag the application to your Applications folder (on your hard disk) or double-click the installer application. You can eject the disc when you're done by dragging it to the Trash, or pressing the eject key on your keyboard.

For Windows compatibility, get your Windows XP (SP2 or SP3) or Windows Vista disc ready, and double click the Boot Camp Assistant in the Utilities folder (it's inside your Applications folder). Boot Camp Assistant will walk you through the process of installing Windows on your Mac. It's not difficult, but it will take a little time. Once Windows is installed, you can hold down the Option key before your computer boots to choose which operating system to run, or select a permanent preference via the Startup Disk pane of System Preferences. You can read more switcher-specific tips in our Switchers category.

If you're switching to the Mac platform from the PC, I might humbly suggest you read Part 1 and Part 2 of my experience introducing my dad to the Mac. He was a hard-core PC user until he fell in love with his Mac mini.

Continue reading for a few best bets about how to extend and protect your new Mac.

Gundeep Hora at CoolTechZone has taken a critical eye to what some consider are Apple's recent and rocky 1st generation product launches. The article utilizes two examples - the iPod nano scratch issue and MacBook heat complaints - to illustrate what Gundeep argues is Apple's faulty process of releasing products and then reacting to serious flaws when the public outcry spreads across enough blogs and petition sites.

Whether you're already hastily typing a comment to flame Gundeep or you have one of those aforementioned petitions already open in a separate tab, Gundeep has written an interesting piece that I think could strike a deeper chord if he used a find/replace command to swap the word 'Apple' with 'the computing industry as a whole'. Similar criticism of Apple's 1st generation production quality crops up on the web every couple of months like clockwork, and I think it's because there is an unusually high level of expectation surrounding their products. I'm not saying Gundeep's criticism is misplaced; quite the contrary: my first Mac ever was the 1st generation of 12" PowerBooks (867 MHz baby!) and I had to go through four of them to get one that didn't overheat or have a hard drive that choked itself to death within hours of bringing it home. To make matters worse, the Apple Store, including its snotty manager, treated me only slightly better than that sticky stuff you try to scrape off the bottom of your shoe. My next Mac experience was the 1st gen 15" Aluminum PowerBook that was a part of the 'white spots' debacle - case in point: I feel Gundeep's pain, but Apple isn't the only computer and electronics company to exhibit these kinds of mass production complications. Other computer makers have had to recall batteries and entire batches of one computer model or another. Dell recently had to replace some faulty displays, and I can't remember which mobile phone company's batteries are exploding this week.

To wrap this all up: Apple sets the bar high with their unique design and flashy marketing, and because of that, I think their customers and the media at large simply hop on board for the honeymoon each and every time the company whips out a shiny new toy. Criticism like Gundeep's seems to appear when the fantasy inevitably hits speed-bumps that are simple facts of life and mass production. In the end Apple is a company, like any other, that is susceptible to hardware defects, firmware botches and software hiccups. Then the conversation turns to products, quality and accountability of the industry as a whole - but I think that discussion might be better suited for a different post. Granted, none of these issues are any fun when you're the one stuck with the bad apple (yes, a pun), but sensationalizing the situation isn't going to solve anything. Keeping a level head, however, and understanding that 1st gen hardware can sometimes be a gamble - no matter who it's from - just might save a few headaches, and perhaps then you won't need to sign that petition after all.

From everything we've heard, Apple had quite the strong holiday season, with lucky new Mac and iPod owners across the world. Top that off with snowballing buzz surrounding their (hopefully) imminent switch to Intel chips, and we thought it would be a good time to check in with our readers and ask: what was your first Apple-related product, and when did you get it?

Let's get reminiscent. Was your first helping of Apple goodness a mere couple of weeks ago, when you picked up an iPod or AirPort Express over the holidays? Or are you (somehow) reading TUAW on your original Apple II? Whether you've been upgrading with every new Mac iteration through the years or you're still unpacking your first iMac with iSight, we'd like to hear when and what product brought you along for the ride on the Apple bandwagon.