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ipod expansion posts

Filed under: iPod Family, Apple Financial, Apple

iPod expansion still in early phase

Credit Suisse thinks that Apple can expand their iPod business by 20% a quarter for the foreseeable future. Sure, there are those who think that the iPod craze is cooling off but Credit Suisse brings the numbers to back up their 'out perform' rating for Apple stock. It seems that only about 10% of PC users have an iPod, and the people that do own an iPod are replacing them sooner (every 1.5 years as opposed to 2 years previously). They also point to the fact that Apple really hasn't been concentrating on the European market, so there are lots of potential customers out there.

iPods in our cars, on our shelves, and in our shoes? We live in amazing times, people.

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