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Daily iPad App: KRAFT Macaroni & Cheese wants us to eat our noodles, not play with them

KRAFT had a brilliant idea for its "Dinner, Not Art." iPad app - rather than have children waste oodles of noodles making crafts, the company decided to create an app alternative that lets them work virtually with the popular elbows. As part of this effort, Kraft asks everyone to "make digital...

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Kraft makes recipes available for iPod

In all fairness, we saw Emeril do it first. Our friends at AdJab have discovered that Kraft has made more than 100 recipes available for download to your iPod in Notes form. Recipes include BBQ, drinks, desserts, sides and more. The portability is nice, I just wish there were a way to print these...

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