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Filed under: Analysis / Opinion, Video, Odds and ends, Found Footage

Three new iPhone ads make their debut on prime-time television

Were you watching the two-hour season premiere of House last night on Fox? Maybe you were watching one of the other prime-time shows, but if you had your eyes on the screen during some of the commercial breaks, you probably saw at least one of the three new iPhone ads that hit the airwaves last night.

Each of the new ads highlights a total of six apps, up from the three that were formerly the focus of the older ads. The first ad I saw last night, "Dine," looks at Zagat to Go, QuickOffice, TripCase, New York Subway 09, Epicurious Recipes & Shopping List, and Gap Style Mixer. [Note: all app links will open the iTunes App Store]

The next ad I viewed was "Nature," featuring iXpenseIt, Daily Finance, Guitar Toolkit, Lonely Planet Mandarin Phrasebook, iBird Explorer Plus, and the ever-popular Pizza Hut app. I didn't get a chance to see the third advertisement, "Pass," until I visited the Apple website this morning. It's a 30-second quick look at Fandango, G-Park, VocabWiz College Vocabulary, 365 Crosswords, Classics, and ABC Animals.

I'm happy to see that Apple is maintaining focus on the number and variety of apps in the App Store, instead of resorting to the narcissistic, touchy-feely, celebrity-filled tripe that T-Mobile has been using for their Android-based MyTouch 3G ads.

Filed under: Video, Internet Tools

ABC launches free streaming experiment



Starting today through June 30th, ABC is experimenting with streaming some of their primetime shows on the web, for free. Now, you will have to watch ads (though you do that when you watch these shows on TV, so that isn't a deal breaker for me) and you'll have to watch them on your computer.

The good news for Mac users? ABC is streaming these shows via Flash video, so we can actually watch them on our Macs (as long as you have Flash 8 installed, of course).

Update: I failed to mention that this is USA only.

Thanks, Dave Zatz.

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