Recently, we reported that developers were not able to request promo codes for their iPhone apps if the app had received a 17+ rating due to having an embedded web browser, unfiltered 3rd party content, or contained excessive violence or sexual content. This restriction severely limited the ability of the developers to distribute promotional copies of their software to generate publicity and awareness of the app.

Several other outlets picked up on the story, and developers sounded off as well. Luckily, it seems that Apple has been listening: over the past few days, we have received word from a number of developers stating that they are now able to request promo codes for their 17+ apps. While Apple has not made any official comment on the issue, it appears that they have quietly conceded this battle to the developers, once again enabling them to distribute promo codes as needed for all of their apps.

Considering the many other issues developers have faced with the App Store, it's obvious that the process is far from perfect. And given the sheer volume of apps and developers that Apple has to deal with, even the smallest of hiccups can become quite frustrating for those developers out there who invest significant amounts of time and money into their apps and then hit a roadblock at full speed. There are still a number of issues with -- as well as improvements to -- the development process that need to be addressed, however, I believe it is an good sign to see that Apple is indeed listening and willing to make some changes to the process. It may only be one small step in the long road ahead, but I think many of the affected developers will agree that it was a step in the right direction.

Thanks to the developers who sent this in!

Developers whose apps meet the criteria for a 17+ rating in the App Store are now running into yet another roadblock, but this time it's not about getting their apps approved, it's about distributing them. Or, more specifically, distributing promo codes for them.

Typically, when a developer uploads a new version of an application to the App Store, they have the ability to create up to 50 promo codes, which they can then provide to media outlets for reviewing the application, give away to users in a contest, etc. Aside from some reasonable restrictions on their usage (you can't sell them, they expire after 28 days and are one-time use only), promo codes provide quite a bit of flexibility to developers of paid apps who wish to freely distribute their app to select individuals without having to worry about the hassles of exchanging device information and doing special ad-hoc builds.

So where is the problem? It's in the new app rating system that was released a few weeks ago. As it stands, neither the 3.0 software nor iTunes display parental warnings when using a promo code to purchase apps with a mature (17+) rating, so Apple has made the promo code functionality unavailable for apps that fall into that category. We were informed of this condition by a developer who prefers to remain anonymous.

This obviously puts developers of these apps in a bit of a bind, as well as eliminates the potential amount of sales that could come from being able to distribute promo copies. Developers in this position may be stuck doing ad-hoc builds or going back to the questionable practice of sending iTunes gift cards to reviewers.

And if you're thinking this just applies to the massive number of adult-oriented apps that have recently poured into the App Store, you're wrong. Apple specifies that any application that may contain high levels of offensive language, violence, sexual content, or references to drugs or alcohol receive a rating of 17+. But, according to Apple, apps that feature an embedded web browser or provide access to 3rd party content also automatically require the 17+ rating, regardless of the application's content or intended audience.

Here's hoping that Apple is already working on a solution to this, as the lost potential sales caused by this not only affect the developers of the individual apps, but the overall success of the App Store as well.

Update: Several developers have reported that they are now able to request promo codes for their 17+ rated apps. We have an updated post with details here.

Do you like giving ratings to songs in iTunes? If so, then you've probably noticed that you are only able to rate songs on a full-star basis, not enough granularity for some music fans... there's a longstanding AppleScript hack to enable half-stars, but now there's an easier way around this issue. Macworld's Rob Griffiths found a work around, involving a simple Terminal tip to enable half-star ratings.

To enable half-star ratings, close iTunes, and open Terminal (/Applications/Utilities). Once you have Terminal opened, type the following command and press enter:

defaults write com.apple.iTunes allow-half-stars -bool TRUE

When you reopen iTunes and rate a song, you will be able to give half-stars. That simple. If you wish to make things normal again, open Terminal and type the same command, replacing "TRUE" with "FALSE."

Apple has given developers a taste of the new iPhone firmware, version 2.2 beta 2, and it includes a host of spiffy new features that are making the rounds online.

A tipster shared with us some screenshots of the new firmware, including what appears to be the ability to download podcasts directly to your iPhone (and presumably your iPod touch). This could tidily explain why Apple rejected the Podcaster app last month. The option to "get more episodes" doesn't appear to work in this firmware build, however.

MacRumors' Arnold Kim links to an iPhoneHellas.gr screenshot showing the iPhone software asking for a rating before you delete an application. Kim speculates Apple is looking to increase participation in the App Store rating process.

Om Malik's Apple Blog is showing off screenshots from the iPhoneYap.com message boards, including new Maps functionality. Google Street View will apparently be available by rotating the device into landscape mode. Public transportation support and directions for walking also seem to be included.

In the same report, the Apple Blog's David Appleyard also mentions location sharing via email and SDK support for manipulating line-in audio as part of the seed.

Bad day for Big Rainbow: RBC Capital's Mike Abramsky and Morgan Stanley's Kathryn Huberty cut their ratings and price targets on Apple stock, both citing weakness in consumer spending on PCs.

AAPL was down 17.38 at 110.86 (-13.58%) as of this writing: a 20-minute-delayed chart is above.

Abramsky's price target on AAPL shares is now $140 (down from $200), while Huberty's is lower at $115 (down from $178). Huberty also notes Apple will struggle because the company "does not play" in the sub-$1,000 laptop market.

In a slim bit of good news, Abramsky raised his estimate of the number of iPhone units sold during the fourth quarter to six million, up from five.

AAPL's price during the trading day has been its lowest in over a year.

If you're anything like me -- and I sincerely hope you're not, for your sake -- you have a large iTunes music library, but the music that you like right now is only a small fraction of that total. (Yeah, that embarrassing '96 Dave Matthews Band album is getting pretty dusty.)

Since my musical tastes vary from day to day, and songs quickly fall in and out of my fickle favor, I love assigning ratings to the music I like this minute. I have a five-star rating for la crème de la crème, and a four-star rating for stuff that's pretty good. Three-star items are sadly relegated to history.

Next, I combine ratings with smart playlists: Now I can add and remove songs from my current rotation just by changing their star rating. I can do this on-the-go, too: Change a rating on my iPod, and the playlists are updated immediately, and eventually synced back to the computer.

Follow me across the jump to see how you can dynamically and efficiently manage your music as quickly as your tastes change.

Potion Factory brainiac Andy Kim has just unleashed a new free app on the world - I Love Stars.

This little app does two things very well. First, it displays your iTunes rating (from zero to five stars) in the menu bar for the song that is currently playing, and second, I Love Stars lets you change the rating. All this is done without having to flip between programs. Just glance at the menu bar to see the current rating, or drag across the stars to change your rating.

While Alton Brown may frown upon tools that don't perform a multitude of functions, this is one little app that any iTunes fan could love.

Desktoptopia (not to be confused with Desktopia) is a program that automagically delivers the latest and greatest in wallpaper right to your desktop-- just press go, and the app will drop a new desktop on you as often as you want, from any categories that you want, rated however you want. For people who love seeing a brand new desktop, but don't want to take the time hunting around to find one all the time, it's the best. The best, Jerry, the best!

And now it's even better, because they've posted a coupon code on his site that drops the normally $20 shareware application down to just $10. Enter "luckyme" at checkout, and you'll be wallpaper browsing and changing in no time. More desktops, no worries-- sounds great to me.

Thanks to everyone who sent this in!

The question of Sanjaya's hair-styles aside, American Idol is a music phenomenon. Carrie Underwood's American Idol Gives Back recording of "I'll Stand by You" just became the first iTunes-exclusive track to debut in the Billboard Hot 100's Top 10 according to Country Standard Time.

"I'll Stand By You" is set to appear at #6 on that top ten list for the week ending May 12th. Apparently there have only been six on-line releases to debut in the Top 10 and "I'll Stand By You" is "the only track to do so without having been serviced to radio for airplay", selling nearly 125 thousand copies since it debuted in late April.

iTunes will donate net proceeds from "Idol Gives Back" singles and videos to the Charity Projects Entertainment Fund.

iPod.iTunes offers 8 different ways of synchronizing your iTunes library and playlists between both devices, giving you powerful control over what files are moved where and how. All formats are supported, including MP3, AAC, protected AAC (iTMS purchases), Audible books, and video files. PC-formatted iPods are compatible, and all metadata such as your song ratings, play count and album art are preserved in the transfer. This is a great utility for anyone in need of an easy method to clone an iPod, keep iTunes libraries on different Macs in sync or simply back up your iPod's library if it's the only place you keep all your media (Apple sadly doesn't provide a way of doing this).

Check out the full list of features of everything iPod.iTunes is capable of. Another handy trick this app performs is that it can live and run directly from your iPod, in which case your registration ($35 USD) travels with you. A demo is available from crispSofties.