Tbwa Articles on TUAW - The Unofficial Apple Weblog

Apple's ad man changes roles, but another Apple fan will take his place

by Steven Sande (Oct 31st, 2009)

Update: As our loyal commenters have pointed out, Gizmodo (which was among the first sites to report that Clow was changing roles, echoing a piece in the industry journal Advertising Age) has followed up with an internal email from Clow where he says Miller's promotion does not imply that Clow is ...

iPod touch ad puts a new slant on things

by Robert Palmer (Dec 12th, 2008)

TBWA/Media Arts Lab created a spiffy new online ad for the iPod touch: it plays around with objects on the Yahoo! Games page as the ad plays. It's not unlike the Nintendo "Wario Land" YouTube video that has the same effect. AdAge notes that Apple has been clever about creating media-rich online ...