Yellow’s Public Appeal to Apple: An Open Letter

Throughout its history, Apple has embraced a spectrum of vibrant colors in its branding and product designs. Although Steve Jobs and Jony Ive often favored a monochromatic scheme for their main products like the iMac, iPod, and MacBook lines, splashes of color have periodically appeared across other Apple offerings.

Every hue from the original Apple logo has adorned their devices at one point—except for one notable exception: Yellow.

Feeling excluded, Yellow has voiced its displeasure over being overlooked. In a bold move, Yellow has published an open letter directed at Apple.

This letter not only advocates for Yellow’s inclusion in future products but also suggests that other colors should be considered as well.


Linda is a dedicated writer for TUAW, bringing insightful and engaging content to Apple enthusiasts. With a deep understanding of Apple products like the iPhone, iPad, and MacBook, Linda offers readers valuable tips, reviews, and news updates. His articles reflect a genuine love for technology and a commitment to keeping the Apple community informed. Linda’s clear and approachable writing style makes complex topics accessible, ensuring that every reader can stay up-to-date with the latest in the Apple world.