Coca-Cola Red Shine by Misfit: Stylish and Vibrant

Coca-Cola Red Shine by Misfit: Stylish and Vibrant

Renowned for its distinctive red stripe, Coca-Cola’s color scheme has become iconic. In a collaborative effort, Misfit, creators of the Shine fitness tracker, have launched a device in this signature red to celebrate the 4th of July.

The new Coca-Cola Red Shine, priced at $99.99, includes a standard black sports band and a clever magnetic clip-on clasp.

Coca-Cola Red Shine by Misfit: Stylish and Vibrant

For those who are particularly patriotic, Misfit and Coca-Cola are offering the Star Spangled Set.

This set features the Coca-Cola Red Shine, a special white sports band, and a navy blue t-shirt with a small pocket on the arm for the device. It’s currently available for a promotional price of $119.99.

The white sports band and navy t-shirt will also be sold separately by Misfit in the future.

Distinct from typical fitness trackers, the Misfit Shine boasts an aesthetic appeal and can be accessorized with various items including beautiful necklaces. It operates on a replaceable battery and utilizes small white LEDs to display both your daily progress and the time.


Wei is a dedicated writer for TUAW, bringing readers the latest insights and updates on all things Apple. With a keen eye for detail and a love for technology, Wei covers everything from the newest iPhone releases to the latest macOS updates. His articles are a go-to source for Apple enthusiasts who want to stay informed about their favorite gadgets, including the iPad, Apple Watch, and MacBook. Wei’s clear and engaging writing style makes complex tech topics accessible to everyone.