Boston's flagship Apple Store moving to Newbury Street?

I don't think that's a good idea at all. If Apple wants high end, they're on the wrong end of Newbury St.

Hmm that's at the lowend section of Newbury. I doubt being close to Berklee would really matter much, but sitting right on top of the B-line (subway) probably could. There's always people moving in and out of that area, at most hours.

speakin of apple stores.
Canada is about to get a second apple store at the eaton's centre in Toronto
more here (scroll down): http://www.torontoeatoncentre.com/store/index.ch2

Play this video!

http://www.360newbury.com/home/index.html

#8, i agree completely. this location is not nearly as good as the boylston site. it's waaay down at the end of newbury, and most shoppers don't make it past exeter or fairfield. the boylston site would have been ideal-- not only is it next to the pru, but it is in an area that is going to really take off once the mandarin oriental hotel is built.

This location is much less desireable than the Boylston, it is at the end of Newbury, in a less traveled area. Also, that corner isnt the safest corner in Boston.

Cool, I went to Berklee (!) a couple of years ago and yes, that building is a football field from the school.

This would actually be a reason to go back to Boston to see what else has changed. Hmmm... no I'm getting the blues for the time passed.

That building's actually an early Frank Gehry redesign (over an exisitng structure), a bit of pedigree Apple might use to justify going there instead of rebuilding elsewhere. I don't know that the space would suit their vibe, though, even if the location is still a good one for them.

It's incredibly close to Berkeley. Also, if you look at the stores nearby, they're all right in Apple's targeted demographic. I think it's a fantastic location, much better than Back Bay. Plus, you have all of the walking dollar bills coming down Newbury. Which actually reminds me. It's not like Apple doesn't have the capital to rent/purchase a space on Newbury or Boylston. Just my two cents. Ciao!

That would be so huge! I had the good fortune to train up for OSX Server 10.4 in Boston in November. Even bought my 17" PowerBook while I was there (at the mall store)... I would LOVE to see a monster store there for a lot of reasons :)