Filed under: Other Events, Internet Tools, Apple
Watch today's It's Showtime event live

Wow, it's been a while since Apple has offered a live stream of an event, or even a video or streaming link prior to the event itself. Nevertheless, here it is: Apple's official It's Showtime event page, which looks like it will offer a 'video-on-demand' of the event, though the word 'live' isn't explicitly used.
Either way, stay tuned to TUAW and our sister blog Engadget for live coverage, especially since Apple's event streaming has been known to get a tad flaky during and right afterwards (with all this PR and hype, can you blame them?). Don't worry though, we've got you covered.
Thanks to everyone who sent this in

![TUAW [Cafepress]](http://www.blogsmithmedia.com/www.tuaw.com/media/tuaw-cafepress-promo.png)


Reader Comments (Page 1 of 1)
Callum said 12:35PM on 9-12-2006
"Live Broadcast - Paused".
bit of an oxymoron, bit like "Microsoft Works". everyone's heard that one, i know.
ooh, excited... but i doubt we'll get all we want/deserve, from TUAW's listings it would appear Apple will announce more than they do in an average MacWorld in a 1 hour event. weeeeee! 25mins to go.
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Dan G. said 12:36PM on 9-12-2006
If you click on the button, a quicktime window comes up that says "Live Broadcast" (but then loads and says "not found"...for now :)
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Luigi said 12:36PM on 9-12-2006
I'm getting 404'd...Thats normal right? I was expecting some sort of, check back soon...
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Ed said 12:41PM on 9-12-2006
How long till it starts?
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Lectoid said 12:40PM on 9-12-2006
Apple's official website is hosted by Digg? How's that?
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David Chartier said 12:43PM on 9-12-2006
#4: Woops! Thanks for the catch. The 'Read' link at the bottom still worked properly.
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Neil Christie said 12:46PM on 9-12-2006
Nowhere on there does it say "live". There is a HUGE difference between "live" and "on demand" which I thought TUAW might have known but obviously not.
This thing isn't linked from Apple.com anywhere either which is a big red flag. It's likely just a placeholder.
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JiPi said 12:47PM on 9-12-2006
15 minutes...Can't wait...
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Kevin Rochowski said 12:48PM on 9-12-2006
Take careful note of the thin silver border around the "It's showtime" graphic... could it be we're actually looking at the 6G iPod without realising it?
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Jordan Burgess said 12:48PM on 9-12-2006
*Wets self*
I'm seriously excited about this. Seems that we'll see quite a few new things. Should be better than the huge disappointment that was WWDC.
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Klein Maetschke said 12:49PM on 9-12-2006
Yeah, but the Quicktime player says Live Broadcast...
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Luigi said 12:52PM on 9-12-2006
@ #10: Thats a good observation, but they have that for all Apple Special Event pictures.
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der_rex said 9:02AM on 10-04-2006
honestly. this "http://events.apple.com.edgesuite.net" should be an apple site! what are you guys smoking??? Bananas?!?!?!?
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Aaron Hoffman said 1:01PM on 9-12-2006
Well, at least we know where all that recently-purchased bandwidth went.
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Tom Callahan said 1:06PM on 9-12-2006
Hrmm....looks like a hoax
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PaperQueen said 1:53PM on 9-12-2006
I’m still just seeing a QuickTime window with “Live Broadcast - Paused” in it too.....insight on this one, anybody....?
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