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Apple adds Questions & Answers to its online store

Over the past week, something new on the Apple Store went somewhat unnoticed and unreported in the Mac media. Apple has added a new Questions & Answers feature to most of the product listings on its online store. This new feature allows customers to interact with each other; however, this is different from the current review system Apple has. In addition, this feature is somewhat similar to the Customer Discussions feature that Amazon.com offers. It adds a bit more of a social push, something Apple has been up to lately.

Do you think Apple's Questions & Answers will be a useful tool, or just another place for people to gripe? Let us know in the comments below.

Over the past week, something new on the Apple Store went somewhat unnoticed and unreported in the Mac media. Apple has added a new...
 

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Adnium

Both.

October 11 2009 at 4:38 PM Report abuse rate up rate down Reply
1 reply to Adnium's comment
charli

agreed. if it is used for what it is meant to be it could be useful, but it is more likely folks will use it as a gripe board. so the top questions will be "my time capsule died and I lost all my backups you a-holes" "get the F off ATT" "when the hell are you morons going to put blu-ray in your machines you losers" and so on.

October 11 2009 at 7:09 PM Report abuse rate up rate down Reply
mvn

Welcome any move by Apple to open up a bit, compared to Microsoft they are still very secretive and closed to customer interaction which does allow them freedom to keep new products secret does impose a wall between them and the people who buy the products. But this appears to be similar to the existing discussion boards they have, which while useful also are subjected to very heavy moderation and self appointed "fanboys" who frown on anybody daring to question or provide negative views on apple products. I take the view that as a consumer who purchases apple and other companies products I have the right to complain if the product or service goes wrong, apple are the same as any other multinational company who place the shareholder before the consumer and need some forceful poking when things go wrong (witness the current iphone coma mode issue, it took one month and 150 pages of complaints before a fix appeared, with silence in between).

October 11 2009 at 4:35 PM Report abuse rate up rate down Reply
Bryon

I think it's a great idea! I noticed it just the other day and have already found it very useful. Sometimes, it's very hard to find an answer to a question that many people have. This new feature looks like it will solve that problem.

October 11 2009 at 2:53 PM Report abuse rate up rate down Reply
Rafael

The answer that I want to see is Why doesn't Apple ship to Puerto Rico through its online store? According to Apple, Puerto Rico is under the "Latin America" but legally we are a U.S. territory with the same laws, same economy, same currency, same postal service and same FedEx (and all major shipping companies like UPS, DHL, etc...)

Why don't they just enable us as a "State" and give us the chance to order from their website? Many other online stores deliver any items to Puerto Rico except Apple products because they are restricted by Apple. Therefore we are stuck in buying outdated and limited equipment at local "Authorized dealers" or asking friends or family in the Mainland to order the stuff then ship them here (and not everybody can do that).

There is a big market for Apple here in Puerto Rico but they have not discovered their potential because they have been lazy to do research on how to do business here.

October 11 2009 at 2:47 PM Report abuse rate up rate down Reply
1 reply to Rafael's comment
Jorge

To be honest, I don't think its Apple's fault. Puertorico has a rather odd situation, because its not a state, and its not a province. Its technicly US territory, and this complicate matters a lot. Don't you see, for example, TUAW's legal statement? Open to legal residents of the 50 United States, Canada (except certain provinces)… not in Puertorico, or where prohibited by law."
I'm not in anyway blaming TUAW or its network for not allowing Puertorico either, I'm just saying that its "federal territory" places it in a very difficult position legally for stuff like this.

October 11 2009 at 4:53 PM Report abuse rate up rate down Reply
Mike Evangelist

It's an excellent idea.

In the past, some people would use the review section for questions and troubleshooting, which tended to dilute its usefulness.

As a customer, I'm glad the Q&A section is here. And as a developer, we're especially happy to be able to answer questions for customers who haven't been able to find the answers elsewhere.

Mike E
Elgato

October 11 2009 at 2:46 PM Report abuse rate up rate down Reply
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