Apple to trademark distinctive retail store layout
Patently Apple points out another Apple filing today, this time in reference to the retail stores. Specifically, Apple is looking to trademark the "distinctive design and layout" that they've cultivated since opening their first retail location in 2001. The filing provides two sketches -- one in full color and the other in black-and-white -- and a photo depicting the typical exterior and interior of Apple Stores.
On one hand, you've got to wonder exactly how "distinctive" a retail store's interior can be. You've got counters, products, stools and a checkout/desk area. On the other hand, consider the fervor that accompanied the opening of the first Microsoft stores, which bear a striking resemblance to Apple's outlets. Not that they're targeting Microsoft specifically, but any company that would blatantly mimic their successful model.
I wonder if the trademark addresses the dancing.
Subscribe to Newsletter
Software Updatesmore updates
- Fantastical 2.1 for iOS adds new snooze, search and notification features
- ExpanDrive 4, more services and faster sync
- Apple adds iTunes Extras to Apple TV
- Spotify updates with new iPhone controls in time for summer BBQs
- iTunes U update will bring course creation and student discussion to iPad app
- Dropbox for iOS update adds new setup and file management options