Apple may drop peripherals and some games from its retail stores
According to The Loop, quoting sources inside Apple, Apple Stores will be clearing out over 30 boxed games and some hardware items from retail shelves soon. The changes are the result of Apple wanting more room to help customers set up their new purchases, get email up and running, and basically familiarize new owners with their gear.
To make room, Apple stores will drop printers, scanners and maybe even some hard drives from the display area. The items will still be in stock, but not out front where they take up valuable retail space. Most games are also likely to be dropped, with Apple retail employees suggesting the online Mac App Store as a good place to find them
It's hard to fault Apple for these decisions. Most of the peripherals can be found at lower prices online. Getting people better and more personalized service seems like a good use of the retail space. The only caveat is that most of the stores are really noisy, and I'm hoping Apple can 'think different' about a way to reduce the racket in the stores so that training and setup can be a bit more pleasant.
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According to The Loop, quoting sources inside Apple, Apple Stores will be clearing out over 30 boxed games and some hardware items from...
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I love all the people complaining about the noise levels in their local Apple Store(s). If I want to visit an Apple Store I have to drive 2 1/2 hours.
March 08 2011 at 4:00 PM Report abuse Permalink rate up rate down ReplyThose games must suck ;)
March 08 2011 at 4:21 AM Report abuse Permalink rate up rate down ReplyYes, as a senior (76 yrs. old) I find the noise level extremely problematic. I bought into OneToOne but miss out on much of what the tutors are trying to explain and end up leaving with my issues unresolved. Also, there are no comparible retailers here in San Francisco so we have no decent places to go to purchase gear, whether for Apple products or whatever. Apple used to have a selection, albeit limited, but now it's about a third of what they had before, leaving me wanting. I like to be able to look at stuff and read the small print which I cannot do on the internet. Customer service used to be a major factor in Apple marketing but it seems to me, as an older person with memories of what real customer service was all about, that they have lowered their quality in order to meet the demand from iOS based sales. So I will not switch to Mac despite having iPod, iPhone and iPad. The support is not adequate.
March 08 2011 at 1:58 AM Report abuse Permalink rate up rate down ReplyI suspect the reason for the drops has nothing to do with setup etc and it is simply cause the stuff doesn't sell.
As for the crowding and noise, tell Apple. I am in the stores in my area 3-4 times a month and pretty much every time I get one of those customer service surveys. And I straight up tell them that they simply must expand the stores, etc. Even perhaps isolate the classes etc to a private area away from the chaos. And I will note that in California (where I am) there are laws against loitering and they should use them. Cause kickin out the teens and squatters would cover an easy third of the issue. And I am go into keep doing it until I see results. Especially at the shop by my apartment. It is always packed. To the point that I m tempted to call in a fire code violation. Maybe that will make Apple deal with it
Apple, "room acoustics design"!
March 07 2011 at 7:46 PM Report abuse Permalink rate up rate down ReplyIf Microsoft can stalk Apple Stores with theirs, some enterprising group should also stalk Apple Stores with large inventories of Mac software.
Just saying.
Apparently Apple employees need to focus on Apple products. That's the only training they seem to get (and that's understandable). In a recent trip to an Apple Store, I was interested in some accessories they carried for iPods. The information on the box was in such small print that none of us in the group, or the Apple employee could read it. The Apple employee refused to open the package and stated that no retail store would open a package. This is just plain wrong.
I decided that I would just go online to read full size descriptions, get reviews and buy the product cheaper anyway. They wasted their time even putting the products on their shelves. Product placement and presentation skills are very weak for 3rd party products at an Apple store. They really exist to sell Macs.
In my local Apple store Manchester as told to me by someone who used to work there they had people who used to look at Porn!! When she told me about the stuff people had on their HD well I went WHAAAAT!!!
March 07 2011 at 6:14 PM Report abuse Permalink rate up rate down ReplyOur (Houston) Apple store is SO NOISY! It's great that it's "exciting", but 2 PM on a weekday isn't normally prime-time. Evenings are worse.
The people in my life that could use the in-store training/classes the MOST, Mom & Dad, wouldn't be able to hear or follow the maniacal yells of the instructors shouting over the store's background roar.
(Our local Sony store is fun to go to ... just to see how DEAD it is compared to the Apple store. :-)
Great! So customer service goes first, and sales second...
March 07 2011 at 5:15 PM Report abuse Permalink rate up rate down ReplyI think that's how it should be. Yet, Apple does an amazing job at both.
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