Ipad-launch Articles on TUAW - The Unofficial Apple Weblog

How to make $150 million in a day

by Mike Schramm (Apr 7th, 2010)

Seth Godin has a great post up that serves as a good capper on what may have been Apple's best product launch ever. He puts the money made by Apple last Saturday morning at around $150 million, and even if that's not exactly right, I have to say that having been through a few Apple launches now, I ...

iWasn't but now iAm, an iPad saga

by Aron Trimble (Apr 5th, 2010)

When Apple announced the iPad in January of this year I have to admit that my enthusiasm was rather tepid for the oddly-named device. Apple was proselytizing this notion of a hybrid "computer" of sorts that fit squarely between the iPhone/iPod touch and the MacBook. They used words like "magical" ...

Apple played favorites with iPad access

by Mike Schramm (Apr 5th, 2010)

Boing Boing's Rob Beschizza has an insightful look at something that no one's really noticed yet: Apple definitely played favorites when it came to sharing the iPad. Here's the list of outlets and writers that got access to the iPad for an early review. You'll note that Boing Boing is on there, ...

Official: Apple sells more than 300K iPads on day one

by Dave Caolo (Apr 5th, 2010)

Apple announced this morning that it sold more than 300,000 iPads on opening day. The comprehensive number includes pre-order pickups, deliveries to channel partners and walk-in sales at Apple Stores. Additionally, customers went home and downloaded more than 1,000,000 apps (oh, it's on) and ...

Memo from PETi: stop torturing iPads!

by Steven Sande (Apr 4th, 2010)

M E M O R A N D U M From: Ima Bettar Thanayou Vice President, People for the Ethical Treatment of iPads (PETi) To: YouTube user THISisCaSpEr Dear Mr. THISisCaSpEr, We received an anonymous tip from a friend of iPads about the horrendous treatment that you gave to a poor, defenseless iPad ...

Steve pays a visit to Palo Alto store

by Michael Rose (Apr 4th, 2010)

Imagine that you're an Apple Store employee -- at the University Avenue store in Palo Alto, for instance -- and that iPad Saturday is one of the busiest, highest-pressure work experiences you've ever had. It's been hectic, customers are streaming through the store, there's media and onlookers ...

iPad launch giveaway: custom TUAW StealthArmor for iPad

by Steven Sande (Apr 3rd, 2010)

In what will probably be the first of a lot of giveaways here on TUAW for iPad owners, we're giving away three custom StealthArmor protective shields. These are perfect for those of you who don't want to use something like the Apple iPad Case, but also don't want that nice new iPad to go sliding ...

iPad launch: the view from Southern Arizona

by Mel Martin (Apr 3rd, 2010)

Here in Arizona one thing you see is a lot of trucks in the Apple Store parking areas. A few gun racks too. Not really the ambiance of Silicon Valley or Chicago or New York. There was a lot of enthusiasm about the iPad, especially at our one local Apple Store at the La Encantada Mall. My first ...

iPad launch: Boston's Boylston Street store

by Dave Caolo (Apr 3rd, 2010)

The crystal-clear facade of Boston's Boylston Street Apple Store* beckoned and a slew of customers heeded the call this morning to greet the iPad. By the time I arrived at 8am, a line had formed down the street and around the corner -- a few hundred people at least. A second line for pre-order ...

Square payment system launches on iPad

by Dave Caolo (Apr 3rd, 2010)

The wait is over. The app that blew us away at Macworld Expo, Square, has finally launched...on the iPad. Originally developed and advertised as an iPhone app, Square hit shelves this morning as a fully-optimized iPad app. Now customers can install Square on their iPads, effectively turning them ...

Consumer Reports discovers iPad charging issues

by Megan Lavey-Heaton (Apr 3rd, 2010)

Consumer Reports has discovered that thus far, iPads can not be recharged using the USB ports on any non-Apple computer. The places where the iPad did charge, in their tests, included an iMac and a MacBook Pro. The iPad would not charge using any USB ports on several Windows machines, nor through ...

iPad launch: Buying at the Walt Whitman Mall in Huntington Station, NY

by David Winograd (Apr 3rd, 2010)

I got to the Apple Store at Walt Whitman Mall at about 8:30 AM and the mall doors were open. There were already about 150 people waiting for their iPad, and the Apple Store folks had two lines set up: one for advance reservations and one for walk-ins. As a pre-order customer, I gave my name ...

iPad launch: Santa Monica Apple Store

by Mike Schramm (Apr 3rd, 2010)

It was actually a low-key affair at the Santa Monica Apple Store on the Third Street Promenade this morning. About an hour before the store opened for business at 9am PST, there were only about 100 people in line, and by the time all of the Apple employees moved outside, clapping and trying to get ...

iPad launch day, Broadway/UWS store

by Michael Rose (Apr 3rd, 2010)

The sun-dappled temple of Apple just north of Lincoln Center was quite a bit more laid-back than the 5th Ave. store, at least by the time I arrived in the late morning. Reservations were being handled downstairs (no line to speak of) and walk-in sales up on the show floor. Stock of all three models ...

iPad launch: Boston's first in line

by Dave Caolo (Apr 3rd, 2010)

We're were on the ground in Boston this morning (and New York, and Colorado, and ... ) waiting for the Apple Store to open. Here at the Boylston Street store the line started very early. At 12:00 am, in fact. Meet Miles. He's a New Yorker currently attending school in nearby Beverly, MA and was ...