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Retail chief Ron Johnson leaves Apple for J.C. Penney

Apple's Senior Vice President of Retail Operations, Ron Johnson, is leaving to become President and eventually CEO of J.C. Penney. Johnson will assume this role November 1, 2011 and will join J.C. Penney's board of directors on August 1.

Johnson joined Apple in 2000 from Target where he worked as the VP of merchandising. Johnson guided Apple's retail division from its inception to its current standing as one of tech's most successful brick-and-mortar stores. He was responsible for the performance of over 300 Apple stores worldwide.

His departure is not a reflection of bad times at Apple. According to J.C. Penney's press release, Johnson has always dreamed of being the CEO of a major retail company. In this role, he hopes to turn around the struggling retail giant and "transform the way America shops." It's a tall order, but if he is as successful with J.C. Penney as he was with Apple, he may able to achieve the comeback of the decade.

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J. C. Penney Company Names Ron Johnson as Its Next Chief Executive Officer, Effective November 1

MYRON E. (MIKE) ULLMAN, III TO BECOME EXECUTIVE CHAIRMAN OF THE BOARD

Johnson Has Led Apple Inc.'s Retail Since Its Inception

Will Join J. C. Penney's Board of Directors on August 1

PLANO, Texas, June 14, 2011 /PRNewswire via COMTEX/ --
Myron E. (Mike) Ullman, III, chairman and chief executive officer of J. C. Penney Company, Inc. (NYSE: JCP), today announced that Ron Johnson, an innovative and highly regarded retail executive, has been named the Company's next chief executive officer, succeeding Mr. Ullman in that role. Mr. Johnson will assume the CEO position on Nov. 1, 2011, and report to Mr. Ullman, who will become executive chairman. Mr. Johnson will also join the Company's Board of Directors, effective Aug. 1, 2011.

Mr. Johnson, 52, has served for the past 11 years as senior vice president of retail at Apple Inc., where he led its retail strategy, which from its start in 2001 now numbers over 300 stores in the U.S. and abroad. He joined Apple after 15 years at Target Corporation, where he was a key merchandising executive.

Mr. Ullman said, "I am delighted that Ron is joining our Board and the Company, and look forward to working with him as we continue to transform the jcpenney brand. He is widely recognized and highly regarded in the retail industry for his creativity and innovation, his commitment to empowering employees to deliver an unparalleled customer experience, and to making stores exciting places where people love to shop. His tremendous accomplishments at Apple and Target speak to his great consumer merchandising, marketing and operational talent."

Thomas J. Engibous, lead director of J. C. Penney Company's Board, said, "The Company has made outstanding strides under Mike Ullman's leadership and it has great potential ahead thanks to the Long Range Plan for growth he and the management team developed and are executing, which includes top management succession planning. The progress made under Mike's leadership is reflected in the Company's ability to attract an executive of Ron Johnson's talent and track record as it continues to focus on achieving its objective of becoming

America's most exciting place to shop. We look forward to Ron joining our Board and then to his assuming the chief executive role as he, Mike and their team work towards achieving the Company's goals."

Mr. Johnson said, "I've always dreamed of leading a major retail company as CEO, and I am thrilled to have the opportunity to help J. C. Penney re-imagine what I believe to be the single greatest opportunity in American retailing today, the Department Store. I have tremendous confidence in J. C. Penney's future and look forward to working with Mike Ullman, the Executive Board and the Company's 150,000 associates to transform the way America shops."

As a demonstration of his confidence in J. C. Penney's long-term potential, Mr. Johnson requested and has committed to make a personal investment of $50 million in the Company through the purchase, at fair market value, of 7 1/2-year warrants on 7.257 million shares ofJ. C. Penney Company stock. The warrants cannot be sold or hedged for the first six years of their term and have a strike price of $29.92, the closing price of the stock on the business day prior to Mr. Johnson's commitment to purchase the warrants.

About Ron Johnson
Ron Johnson brings to J. C. Penney Company over 25 years of retail experience and a long and successful track record of delivering year-over-year growth for multi-billion dollar companies.

Before joining Apple, Mr. Johnson held a variety of positions with Target Corporation, serving in his last role there as vice president of merchandising. In his 15-year merchandising career with Target he had responsibility for such categories as Men's Apparel, Women's Apparel and Accessories, Children's and Home. He is most noted for launching and leading the Design Initiative at Target, which began with the Michael Graves collection for home and included several other key brands such as Calphalon, Carr, Bodum and more.
Mr. Johnson received his MBA from Harvard Business School and his Bachelor of Arts at Stanford in Economics.


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Apple

Apple's Senior Vice President of Retail Operations, Ron Johnson, is leaving to become President and eventually CEO of J.C. Penney....
 

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spiesteleviv

"So Ronny, do you want to sell grandma panties to pensioners for the rest of your life or stick with me and change the world? ... OIC."

June 14 2011 at 6:13 PM Report abuse +1 rate up rate down Reply
Spyder

Its very sad to see how Mr.Johnson gets all the credits. He deserves only 70% of the credit, its SJ and his stellar products are behind the glossy, shiny retail stores. Glass staircase was idea from SJ (NeXT SJ's previous company used to have the same glass stair case), Genius Bar - Idea from SJ again, section for children, training center at the flagship stores - SJ. Mr.Johnson definitely had a big role in retail operations but when it comes to Innovation its SJ, SJ, SJ everywhere. How do i know? I worked with Apple Retail from day one of inception

June 14 2011 at 5:33 PM Report abuse -1 rate up rate down Reply
Drew Goodman

While I wish him luck, this is a very strange move.

JC Penney hasn't been truly relevant in retail for 30+ years now. While Johnson has done a superb job of guiding the Apple retail stores, there is a big difference between running an operation that sells a "sexy" product that it is full control of and running a department store where you are selling what other manufacturers make. Apple is a strong brand- in the product, marketing and retail spaces, while JC Penney has a name, that while recognizable by most people, means nothing to the buying habits of most people.

There is nothing in JC Penney that you can't buy at Walmart, Target, Shopko, Kohl's etc, whereas Apple's products are far more limited in availability in the retail sphere.

June 14 2011 at 4:47 PM Report abuse rate up rate down Reply
Vera Comment

you guys see the terms? they're not giving him stock. he's BUYING IT.

As a demonstration of his confidence in J. C. Penney's long-term potential, Mr. Johnson requested and has committed to make a personal investment of $50 million in the Company through the purchase, at fair market value, of 7 1/2-year warrants on 7.257 million shares ofJ. C. Penney Company stock. The warrants cannot be sold or hedged for the first six years of their term and have a strike price of $29.92, the closing price of the stock on the business day prior to Mr. Johnson's commitment to purchase the warrants.

June 14 2011 at 2:53 PM Report abuse rate up rate down Reply
strangel00p

strange

June 14 2011 at 2:33 PM Report abuse rate up rate down Reply
Br.Bill

Wow. Making JC Penney relevant is going to be like bringing back the horse and buggy.

June 14 2011 at 2:00 PM Report abuse +2 rate up rate down Reply
1 reply to Br.Bill's comment
puhsitch

...with flying robot horses that shoot lasers from their eyes and poop cold fusion

June 14 2011 at 2:13 PM Report abuse +1 rate up rate down Reply
puhsitch

Wow, JCP hit the jackpot here. It will be very interesting to see what Ron does with the place.

June 14 2011 at 1:57 PM Report abuse +1 rate up rate down Reply
GoonerYoda

"So, Mr. Johnson, can you give me an example of your greatest success so far in your career."
"Apple stores."
"You're hired."

June 14 2011 at 1:42 PM Report abuse +2 rate up rate down Reply
LinksAwakener

I wish him luck, J.C. Penney sure could use a cesspool of talent right about now...

June 14 2011 at 1:11 PM Report abuse rate up rate down Reply
1 reply to LinksAwakener's comment
Shannon Doherty

A "cesspool" of talent? Is that what you really meant to say?

June 14 2011 at 2:25 PM Report abuse +4 rate up rate down Reply
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