Exhibition of Apple design debuts in German museum
During the Steve Jobs II era at Apple, the company's product priorities focused on ease of use, delighting and surprising the customer, and of course the incredible design aesthetic that we all know and love.
That design philosophy has been championed and executed by the industrial design team led by senior vice president Jonathan Ive, and it is Ive's work with Apple that is the topic of a new exhibition in Hamburg, Germany at the Museum für Kunst und Gewerbe (Arts and Crafts). Stylectrical: On Electro-Design That Makes History aims to take a close look at "the complex process of industrial design in the context of cultural studies."
The show, opening this weekend, contains 300 separate exhibits; over half of those are Apple products. All products released by Apple under Ive's design oversight are supposed to be represented there (the first time that's happened), alongside other leading electronic product design examples. There is particular attention paid to the ties between Apple design and the German industrial giant Braun's products.
In addition to a print catalog, the exhibition merits pride of place in the museum's own iPhone app (of course). You can see photos from the exhibit, check opening times and view museum information.
The exhibition runs from now until January 15, 2012. Admission is €8 (€5 for Thursday evenings), and the museum is open every day but Monday. I'm planning to check it out in person next week, and I'll share some pictures and impressions from the visit.
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Source: http://www.stylectrical.de/
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During the Steve Jobs II era at Apple, the company's product priorities focused on ease of use, delighting and surprising the customer,...
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Ah, thank you! I’m living in Hamburg—but would surely have missed that exhibition if you hadn’t mentioned it.
August 28 2011 at 3:32 PM Report abuse Permalink rate up rate down ReplySomething tells me the puck mouse isn't there
August 28 2011 at 9:41 AM Report abuse Permalink rate up rate down ReplyThanks Michael, what a surprise to see an item on TUAW happening in my expat home town...
August 28 2011 at 7:17 AM Report abuse Permalink rate up rate down ReplyWe're EVERYWHERE. :)
October 24 2011 at 10:09 AM Report abuse Permalink rate up rate down ReplyRight next to the Dieter Rams exhibit no doubt
August 28 2011 at 6:40 AM Report abuse Permalink rate up rate down ReplyAwesome. On another note, I'm visiting Cupertino with my family, and I'm going to see the Apple campus today! I say it here because none of my other friends are nerdy enough to care, haha.
August 27 2011 at 1:51 PM Report abuse Permalink rate up rate down ReplyWent to the opening on Thursday evening. Felt a bit strange to see all the Apple stuff I have used / I am using in a museum. But it´s pretty interesting and definitely worth a look!
August 27 2011 at 7:16 AM Report abuse Permalink rate up rate down ReplyThanks Alex -- can't wait to check it out myself next week.
August 27 2011 at 8:48 AM Report abuse Permalink rate up rate down ReplyFound out about the exhibition just yesterday, looking forward to visit it next weekend :)
August 27 2011 at 4:27 AM Report abuse Permalink rate up rate down ReplyLooking forward to go there too. When you go there, please check whether there is a reduced price for students, thank you!
August 27 2011 at 4:27 AM Report abuse Permalink rate up rate down ReplySeems there is a reduced price for students, 5€ for a single visit or 8€ for a full semester.
August 27 2011 at 4:36 AM Report abuse Permalink rate up rate down ReplyDeals of the Day
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