Filed under: TUAW Business
We're not revealing Fake Steve
Just a quick announcement for all of you bombarding our tip line this evening. We've made a pledge to keep Fake Steve fake and we're sticking with that promise. We all know the news has hit the wires. And you know what? We don't care. We love Fake Steve just the way he is. Fake.
So go easy on the tip line, 'kay?
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Reader Comments (Page 1 of 3)
Fernando said 6:51PM on 8-05-2007
SPOILER: ITS SCOTT MCNULTY!
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Wisconsin_Cheesehead said 7:24PM on 8-05-2007
What are you gonna do when he releases his book based on the columns he's written?
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Pez said 7:28PM on 8-05-2007
Engadget sure didn't give a shit about spilling the beans.
You TUAWers and all your damn drama.
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James Donevan said 7:31PM on 8-05-2007
When the individual himself advises the New York Times of his identity, not really much point in continuing the game is there? In fact the 'Fake Steve' seems pretty happy with the recognition.
If he had been unmasked and refused to confirm or deny, fair enough but he chose to confirm his identity, in part to begin the publicity machine for his new book.
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Charles Miller said 7:44PM on 8-05-2007
Given that Fake Steve has, at this point, outed himself on his own blog, some might say you're closing the barn door after the horse has bolted.
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David Chartier said 7:45PM on 8-05-2007
Jackasses. I don't care who reads this, I don't care if this does anything to my job: jackasses.
Totally lame. FSJ should've stayed fake.
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g0atbutt said 7:55PM on 8-05-2007
yeah, hate to say it, but i think theres no harm saying now that he revealed it himself.
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David Chartier said 8:11PM on 8-05-2007
if people want to find out, they can read it elsewhere. We don't need to re-print it. There's a ton of people who didn't want to know, and we're going to help them stay that way because we agree.
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Rubbinz said 8:21PM on 8-05-2007
Awe, David. Now you've gone and edited out your drunken jibber jabber telling everyone to fuck off. You going to edit your blog too?
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John said 8:26PM on 8-05-2007
Ok, so here's the thing: who the hell cares? In case you were wondering about the dividing line between the rest of the Apple-using world and the Apple blog echochamber, this story is no where near that line.
Is it relevant for helping Apple users use their tools better? No. Does it let us know about some important new bit of hardware or software coming down the development pike? No. I'm pretty sure the population of people who care about "Fake Steve" is Fake Steve himself and the people who write articles about him. That's it.
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joe said 8:32PM on 8-05-2007
Hear that? That's the sound of nobody caring.
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Bob said 8:40PM on 8-05-2007
I preferred not knowing!!!!!
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Jake said 8:51PM on 8-05-2007
Wow, Mr. Chartier. Some of us saw your post before you replaced all the "f'you's" with "jackasses". Way to show your maturity. I guess a perk of being a TUAW blogger is that you can go back and edit your comments. The rest of us can't. I see in your rage you found time to submit this to Digg. Might as well take advantage of the publicity of the outing of FSJ anyway, eh?
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David Chartier said 9:18PM on 8-05-2007
13: You're exactly right. I flew off the handle and I didn't show any restraint. Not much unlike the people who couldn't stand not knowing who a great write of the Mac web was.
I edited my comment because it was out of line and I need to not be a jackass myself, but the underlying sentiment still holds firm: I believe people need to learn when to leave things alone. Exposing who FSJ is does absolutely nothing positive for the community. It's a fool's race to 'be the first' to expose or find something out. There's no honor, no content - just a buzz headline and a lot of disrespect for good work.
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Aaron Gyes said 9:30PM on 8-05-2007
This makes no sense to me. There is nothing that's been "exposed" -- the saga has taken another turn and now his identity is known. You're going to provide news of an alternate reality where he chose to keep his identity secret?
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Aaron Gyes said 9:32PM on 8-05-2007
Also: he's just a blogger! Why do you guys care who he actually is? How does knowing his name make his blog worth any less to you? I don't see the point to this made-up drama.
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Reg Muffet said 9:35PM on 8-05-2007
Yeah, but who's to say FSJ-unmasker is not actually a fake-fake FSJ unmasker?
You know, like in the Mission Impossible TV series how they had those masks that were so good you thought it really was another person, then they took them off and it was a total surprise.
Well what if the mask wearer was wearing another mask underneath the first mask?
And what if underneath that mask it was... a gorilla?
PS The best use of MI: masks was in the 2nd movie (I think, whatever the stupid one set in Australia was) where Tom Cruise put on a mask and it made him look just like the bad guy, even to the point where Cruise is something like 5 foot nothing, and the bad guy was 6 foot 4. That was some crazy good mask.
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David Chartier said 9:45PM on 8-05-2007
you go to a movie to see *a character*, not the actor behind the character.
In that same vein, we read FSJ to read FSJ - not whoever is behind him.
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David Chartier said 10:17PM on 8-05-2007
#17: That would rock if FSJ was a gorilla.
Course, a gorilla signing up for a Blogger account might be in violation of Google's policies.
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Tyler said 11:12PM on 8-05-2007
I'm surprised weblogs inc. puts up with crap like that. Any other company would have fired you.
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