Filed under: Apple, Graphic Design
Apple wins two D&AD 'Black Pencil' awards
As reported elsewhere, Apple today won two Black Pencil awards from D&AD, a British organization (or "organisation," I suppose) that promotes the very best of design around the world. This year, the iPhone and aluminum iMac both took home the top award. The iPod touch received second prize (a Yellow Pencil), and the iPod nano and aluminum keyboard were each nominated. Apple has won six Black Pencils since 1999.
This year, six Black Pencils were awarded, though some years D&AD hand out zero (Graphic designers, for example, were a little miffed this year that none of their work was good enough). Sixty-four Yellow Pencils were handed out, among 143 total nominations.
![TUAW [Cafepress]](http://www.blogsmithmedia.com/www.tuaw.com/media/tuaw-cafepress-promo.png)
Reader Comments (Page 1 of 1)
Moose said 7:48PM on 5-16-2008
Its ironic that the design of the logo for these awards is so awful.
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Quine said 8:01PM on 5-16-2008
Yea, what's up with that?
Rhywun said 9:10PM on 5-16-2008
Heh - true.
Ryan Trevisol said 8:21AM on 5-17-2008
Exactly what I was thinking.
Geoff said 9:34PM on 5-16-2008
Am I the only one who read the headline and thought "why is Advanced Dungeons & Dragons giving out design awards?"
At least the pencils are black like your T-shirt.
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lok cheung said 3:42AM on 5-17-2008
D&AD is very famous with excellent reputation in the design industrial. much better taste than iF design award in my opinion, which you never see iF awards on Apple products
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Richard said 4:36AM on 5-17-2008
"... a British organization (or "organisation," I suppose)"
No, "organization" is correct in UK, although Apple's dictionary doesn't think so! "-ize" is favoured by authorities over "-ise", which is popular only in the mass media.
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Jonathan said 6:14AM on 5-17-2008
It's worth pointing out that Apple have now won more D&AD black pencils than any other company
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