Apple has the "least green" data centers

I believe that data centers should take up a green initiative to save the environment. Check out this video and find out how is that possible...http://www.youtube.com/watch?v=b52ESzpNFHA

It's really disturbing how many anti-environmentalists are posting here. You'd all rather slam GreenPeace than use this report as the useful suggestion that it is meant to be. Geez, get defensive much? If you all represent the country's attitude as a whole, we're even more screwed than I thought.

Hey - WTF people.. it's OK to be critical of AAPL - that's how things improve... I don't think Jobs is happy with the BofD in general at AAPL.
...they gettin' greedy! We can and will power 'our' future with sustainable energy - we need to fund - perhaps with the resources ( leases ) we give away to the 'Energy Industrial Complex' ( OIL-COAL ) ... Anyone hear about the big pool of melted ice water ( fresh not salt ) floating near - where the Gulf Stream drops - off N. Europe... Well - the Pentagon did a study in 2003 - all about Europe freezing over - Radical weather changes occuring starting around 2010 ( ok ) by 2015-2020- looks bad! Yes Global Eco Disruption will cause ( can/could? ) radical climate changes - including - darn it's getting colder here!
Anyone posting here - ever talk to the 'folks' that live where the mining companies are blowing the tops off mountains - or the 'folk' who live downstream - from where the tops of the mountains fall into the rivers ... WAKE UP - I own their stock AAPL - and the board voted down some of the most progressive motions I've ever seen a couple of years back.
... It's like who wants free health care - ME! If you don't - you're an idiot!
... I know the healthcare system - in it's current state - like many things ( Banks ) one might suppose the MOB is running things ...
People ... Get a grip ... goodnight and good luck !

Rather than shooting the messenger (Green Peace), and insisting there's nothing Apple could do to fix this, why not look at the companies on the list who BEAT Apple? What are they doing differently? If they can do it, so can the most profitable tech company on the planet.

Apple's fanbase are turning into the most vile turds on the internet these days, like a bunch of jihadists who jump all over anything that isn't solidly in favor of the mighty Apple. Time to grow up, kids.

I'm pretty sure the people of Fukushima would have been grateful to have a coal powered plant destroyed rather than their nuclear plant.

Greenpeace? Really?

Aside from the anti-environment idiocy expressed here, questionable metrics used by GP, and Apple's laudable approach toward cleaning up its manufacturing process (nobody else would even try to compete there), energy consumption is worth considering as an impact. Technology is moving toward greater efficiency all the time, but in a place like the Carolinas, the grid is what it is and whoever would plug in would get bad marks. Wind and solar are very practical alternatives, and the techniques for adaptation to daylight and windy cycles are advancing all the time (see current articles on use of seawater as electrical storage).

Perhaps this will set a fire under Apple with its vast war chest to see that Google is doing one thing right with it's huge investments in renewable energy. It would be interesting to see the two compete in that area... iOS inverters anyone?

Here in CA, Apple was a big supporter of AB32, the Global Warming Solutions Act and Gov. Failure (Schwartszenegger) pushed for it and signed into law when it passed to have some legacy tht would hide all his ineptness. This act puts severe restrictions on businesses energy use, etc. After supporting this bill, Apple built its server farm in NC to get around the bill. Way to be hypocritical, Steve. Love your products, hate your left-wing loopiness . .

They seem to happily gloss over the fact that they *estimate* power usage based on size of the building. If they don't start from actual data on how much power Apple's data center *actually uses*, their entire analysis is suspect. I suspect that Greenpeace is actually far from the truth; Apple has paid a huge amount of attention to environmental impact in recent years. Call me when they have real data.

This greatly offends me more than anyone would ever realize! Thank you for bringing this valuable news to the public. I will now begin to sell all my Apple products, there is no excuse for such irresponsibility on Apple's part... Shame on them!. My wonderful apple products just aren't worth destroying my planet!

Without an organization like Greenpeace corporations would do as they please without a care of public scrutiny. The argument isn't to move out of NC, it's to put the spotlight on companies that profit billions of dollars per year and don't take certain environmental consequences into play when constructing their products.

I'm an Apple fan boy like the rest, but when a company profits such large amounts and doesn't stop to consider their impact on the environment, you should be questioning where their priorities are. Which bring up the question, many corporations have charities and foundations, what does Apple have?