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The Apple Store is... up? Isn't it Tuesday?

by Erica Sadun Mar 4th 2008 at 12:00PM

Walk back with me through the nostalgia of the past two months:

2008 has been updaterriffic for Apple, every Tuesday like clockwork. So what about today? The store is up, and nothing new has dropped. Maybe this Thursday's special event counts for the week -- or maybe we've been deluding ourselves about the longevity of Apple's run of Super Tuesdays. Tell us what you think in the comments.



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Dan S.

So, Erica, how much did this non-news post put in your pocket?

March 05 2008 at 9:59 AM Report abuse rate up rate down Reply
1 reply to Dan S.'s comment
quandmeme

Customer service, mate. It gives us something to post about. Onto the 3rd page of posts. She's giving us a forum for our obsession. If no one posted then that would indicate the consumer didn't want non-news posts. But that's not what blogs are for. If she gets paid for the post that draws eyes to the website and its sponsors, then it is because she's serving her customers.

March 05 2008 at 2:11 PM Report abuse rate up rate down Reply
Grant

We got a Wonderful Wednesday here in Australia. A nice price drop on the ipod range. 4Gb Nano from $199 to $189, 4Gb from $279 to 249, 80Gb Classic from $349 to $319, 160GB from $479 to $449.

March 04 2008 at 7:29 PM Report abuse rate up rate down Reply
QuakerProf

My wife is in public relations, and Apple's Tuesday updates strategy is the talk of the town. She tells me that this open secret is part of a purposeful retail push by Apple. It's a focus-grouped, well-researched strategy that will not be going away soon, given what they invested.

Sadly, even knowing this, I will continue to flock to TUAW to check the latest updates every Tuesday, like the happy, happy Apple sheep that I am.

By the way, my 15" MacBook Pro (latest version) arrived yesterday, and I'm in heaven. I also have the big aluminum iMac at work, and I'm trying to figure out an excuse to get a Mini (if it survives as a product line) to use as a media center at home.

March 04 2008 at 5:23 PM Report abuse rate up rate down Reply
Chris24

Official confirmation from Apple (not only o2), that the iPhone will be in Ireland on the 14th (apple.com/ie/iphone). No Canada love, Steve?


March 04 2008 at 4:43 PM Report abuse rate up rate down Reply
Nick

Well, if an iWork update counts, shouldn't the iPhoto and Garageband update count that was released earlier today?

March 04 2008 at 4:12 PM Report abuse rate up rate down Reply
matty blue

as charles points out - the nike+ announcement is a fairly significant one for those of us that use the kit but have to migrate indoors during the winter months...

March 04 2008 at 3:03 PM Report abuse rate up rate down Reply
pete-01

the 1/29 updates are too much of a stretch. that date broke the streak, but the blogs kept up the urban myth.

March 04 2008 at 2:59 PM Report abuse rate up rate down Reply
mike

Give me that Penryn iMac NOW!

March 04 2008 at 2:12 PM Report abuse rate up rate down Reply
krye

They should have saved yesterday's Garageband update for today to keep you Tuesday people happy.

March 04 2008 at 1:36 PM Report abuse rate up rate down Reply
thebendds

Looks like that streak was broken on January 29. I don't see why you'd count the iWork point releases and not other app point releases.

March 04 2008 at 1:32 PM Report abuse rate up rate down Reply
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