Back to Mobile View

Skip to Content

TUAW Deals

Dixons Retail CEO John Browett will become Apple's new SVP of retail

Apple announced on Monday that John Browett will join the company as its new Senior Vice President of Retail. Browett will replace Ron Johnson, who left Apple last year to become the CEO of retailer JC Penney. Browett will leave his current position as CEO of British electronics retailer Dixons to join Apple in April.

Browett will be responsible for Apple's retail strategy going forward and will oversee the company's global expansion in the retail sector. Apple currently operates 361 stores around the world and has seen phenomenal growth over the last year. Apple's average revenue per retail store was US$17.1 million during Q4 2011, which was a 43 percent increase from $12.1 million a year ago. Apple stores also had 110 million visitors in 2011.

Thanks to Daniel Cooper for the heads-up.

Show full PR text
John Browett Joins Apple as Senior Vice President of Retail

CUPERTINO, California-January 30, 2012-Apple® today announced that John Browett will join the company as senior vice president of Retail, reporting to Apple CEO Tim Cook. Browett comes to Apple from European technology retailer Dixons Retail, where he has been CEO since 2007. Beginning in April, he will be responsible for Apple's retail strategy and the continued expansion of Apple retail stores around the world.

"Our retail stores are all about customer service, and John shares that commitment like no one else we've met," said Tim Cook, Apple's CEO. "We are thrilled to have him join our team and bring his incredible retail experience to Apple."

Prior to joining Dixons Retail, Browett held a series of executive positions at Tesco plc including CEO of Tesco.com. Earlier in his career he advised retail and consumer goods clients at Boston Consulting Group. He holds a degree in Natural Sciences from Cambridge University and an MBA from Wharton Business School.

Apple designs Macs, the best personal computers in the world, along with OS X, iLife, iWork and professional software. Apple leads the digital music revolution with its iPods and iTunes online store. Apple has reinvented the mobile phone with its revolutionary iPhone and App Store, and is defining the future of mobile media and computing devices with iPad.

© 2014 AOL Inc. All Rights Reserved.